{"id":14483,"date":"2025-01-03T13:50:25","date_gmt":"2025-01-03T13:50:25","guid":{"rendered":"https:\/\/dailyai.com\/?p=14483"},"modified":"2025-01-04T13:48:27","modified_gmt":"2025-01-04T13:48:27","slug":"metas-ai-invasion-signals-dramatic-shift-for-social-media","status":"publish","type":"post","link":"https:\/\/dailyai.com\/ru\/2025\/01\/metas-ai-invasion-signals-dramatic-shift-for-social-media\/","title":{"rendered":"\u0412\u0442\u043e\u0440\u0436\u0435\u043d\u0438\u0435 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430 \u0432 \u041c\u0435\u0442\u0430 - \u0441\u0438\u0433\u043d\u0430\u043b \u043a \u043a\u0430\u0440\u0434\u0438\u043d\u0430\u043b\u044c\u043d\u044b\u043c \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f\u043c \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 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\u0433\u0435\u043d\u0435\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u0418\u0418, \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u043b \u043e \u0432\u0438\u0434\u0435\u043d\u0438\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438: \"\u041c\u044b \u043e\u0436\u0438\u0434\u0430\u0435\u043c, \u0447\u0442\u043e \u0441\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0435\u043c \u044d\u0442\u0438 \u0418\u0418 \u0431\u0443\u0434\u0443\u0442 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u043d\u0430 \u043d\u0430\u0448\u0438\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445 \u043f\u0440\u0438\u043c\u0435\u0440\u043d\u043e \u0442\u0430\u043a \u0436\u0435, \u043a\u0430\u043a \u0438 \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u044b\". <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0425\u0435\u0439\u0441 \u0434\u043e\u0431\u0430\u0432\u0438\u043b, \u0447\u0442\u043e \u0443 \u044d\u0442\u0438\u0445 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\u0441\u043e\u0437\u0434\u0430\u043d\u044b \u0441\u043e\u0442\u043d\u0438 \u0442\u044b\u0441\u044f\u0447 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u0436\u0435\u0439 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430, \u0445\u043e\u0442\u044f \u043f\u043e\u0434\u0430\u0432\u043b\u044f\u044e\u0449\u0435\u0435 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0435 \u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043b\u0438 \u0441\u0432\u043e\u0438 \u0442\u0432\u043e\u0440\u0435\u043d\u0438\u044f.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0425\u0435\u0439\u0441 \u043e\u0442\u043c\u0435\u0447\u0430\u0435\u0442, \u0447\u0442\u043e \u0432 \u0431\u043b\u0438\u0436\u0430\u0439\u0448\u0438\u0435 \u0434\u0432\u0430 \u0433\u043e\u0434\u0430 \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043d\u043e\u0439 \u0437\u0430\u0434\u0430\u0447\u0435\u0439 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u0435 \"\u0431\u043e\u043b\u0435\u0435 \u0440\u0430\u0437\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0438 \u0443\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0445\" \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 Meta, \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u043e\u0441\u043e\u0431\u043e\u0435 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u0443\u0434\u0435\u043b\u044f\u0435\u0442\u0441\u044f \u0442\u043e\u043c\u0443, \u0447\u0442\u043e\u0431\u044b \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 \u0441 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c \u0431\u043e\u043b\u0435\u0435 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0411\u043e\u043b\u0435\u0435 \u0448\u0438\u0440\u043e\u043a\u0438\u0435 \u043f\u043b\u0430\u043d\u044b Meta \u0432 \u043e\u0431\u043b\u0430\u0441\u0442\u0438 \u0418\u0418 \u0430\u043c\u0431\u0438\u0446\u0438\u043e\u0437\u043d\u044b. \u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0440\u0430\u0437\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0435\u0442 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043c\u043e\u0433\u0443\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0442\u044c \u0418\u0418-\u043f\u043e\u043c\u043e\u0449\u043d\u0438\u043a\u043e\u0432, \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u044b\u0445 \u043e\u0442\u0432\u0435\u0447\u0430\u0442\u044c \u043d\u0430 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432. \u041a 2025 \u0433\u043e\u0434\u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u0435\u0442 \u0432\u044b\u043f\u0443\u0441\u0442\u0438\u0442\u044c \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043d\u043e\u0435 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0442\u0435\u043a\u0441\u0442\u043e\u0432 \u0432 \u0432\u0438\u0434\u0435\u043e, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u0432\u0441\u0442\u0430\u0432\u043b\u044f\u0442\u044c \u0441\u0435\u0431\u044f \u0432 \u0432\u0438\u0434\u0435\u043e, \u0441\u0433\u0435\u043d\u0435\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0418\u0418.\u00a0<\/span><\/p>\n<p>\u041c\u0430\u0440\u043a \u0426\u0443\u043a\u0435\u0440\u0431\u0435\u0440\u0433 \u0442\u0430\u043a\u0436\u0435 \u043d\u0435\u0434\u0430\u0432\u043d\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u043b \u0430\u0432\u0430\u0442\u0430\u0440\u044b \u0418\u0418, \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u044b\u0435 \u0432\u0435\u0441\u0442\u0438 \u043f\u0440\u044f\u043c\u044b\u0435 \u0432\u0438\u0434\u0435\u043e\u0437\u0432\u043e\u043d\u043a\u0438, \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u043e \u0438\u043c\u0438\u0442\u0438\u0440\u0443\u044f \u043b\u0438\u0447\u043d\u043e\u0441\u0442\u044c \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u044f - \u043e\u0442 \u043c\u0430\u043d\u0435\u0440\u044b \u0433\u043e\u0432\u043e\u0440\u0438\u0442\u044c \u0434\u043e \u0432\u044b\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u043b\u0438\u0446\u0430.<\/p>\n<p><span style=\"font-weight: 400;\">\u042d\u0442\u043e \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0447\u0430\u0441\u0442\u044c\u044e \u0431\u043e\u043b\u0435\u0435 \u0448\u0438\u0440\u043e\u043a\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430, \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u0443\u0435\u043c\u043e\u0433\u043e \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c. Snapchat \u0432\u044b\u043f\u0443\u0441\u0442\u0438\u043b\u0430 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b, \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0449\u0438\u0435 \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u0440\u0430\u0437\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0442\u044c <\/span><a href=\"https:\/\/newsroom.snap.com\/new-ar-experiences-powered-by-gen-ai\"><span style=\"font-weight: 400;\">3D \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u0436\u0438 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430<\/span><\/a><span style=\"font-weight: 400;\"> \u0434\u043b\u044f \u0446\u0435\u043b\u0435\u0439 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438, \u0441\u043e\u043e\u0431\u0449\u0438\u0432 \u043e \u0435\u0436\u0435\u0433\u043e\u0434\u043d\u043e\u043c \u0440\u043e\u0441\u0442\u0435 \u0447\u0438\u0441\u043b\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u043f\u0440\u043e\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u044e\u0449\u0438\u0445 \u043a\u043e\u043d\u0442\u0435\u043d\u0442, \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u044b\u0439 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c, \u043d\u0430 50%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u041c\u0435\u0436\u0434\u0443 \u0442\u0435\u043c, \u043f\u0440\u0438\u043d\u0430\u0434\u043b\u0435\u0436\u0430\u0449\u0430\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 ByteDance <\/span><a href=\"https:\/\/ads.tiktok.com\/business\/en\/blog\/tiktok-symphony-ai-creative-suite\"><span style=\"font-weight: 400;\"><span class=\"noTranslate\" data-no-translation=\"\"><span class=\"noTranslate\" data-no-translation=\"\"><span class=\"noTranslate\" data-no-translation=\"\">TikTok<\/span><\/span><\/span> \u043f\u0438\u043b\u043e\u0442\u0438\u0440\u0443\u0435\u0442 \"\u0421\u0438\u043c\u0444\u043e\u043d\u0438\u044e\".<\/span><\/a><span style=\"font-weight: 400;\"> \u0441\u0435\u0440\u0438\u044f \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432 \u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439, \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0449\u0438\u0445 \u0431\u0440\u0435\u043d\u0434\u0430\u043c \u0438 \u0430\u0432\u0442\u043e\u0440\u0430\u043c \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0446\u0435\u043b\u044f\u0445, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0442\u044c \u0441\u0433\u0435\u043d\u0435\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c \u0430\u0432\u0430\u0442\u0430\u0440\u044b \u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043f\u0435\u0440\u0435\u0432\u043e\u0434 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430.<\/span><\/p>\n<h2><strong>\u0418\u0418-\u0431\u043e\u0442\u044b \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445: \u041f\u043e\u0441\u043b\u0435\u0434\u0441\u0442\u0432\u0438\u044f<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u043e\u0442\u0440\u0430\u0441\u043b\u0438 \u0431\u044c\u044e\u0442 \u0442\u0440\u0435\u0432\u043e\u0433\u0443 \u043f\u043e \u043f\u043e\u0432\u043e\u0434\u0443 \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043f\u043e\u0441\u043b\u0435\u0434\u0441\u0442\u0432\u0438\u0439 \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044f \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0431\u043e\u0442\u043e\u0432 \u0441 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0411\u0435\u043a\u043a\u0438 \u041e\u0443\u044d\u043d, \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u044b\u0439 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u043f\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0438 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u044f\u043c Billion Dollar Boy \u0438 \u0431\u044b\u0432\u0448\u0438\u0439 \u0433\u043b\u0430\u0432\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u044b Meta \u043f\u043e \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u044f\u043c \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439, \u043f\u0440\u0435\u0434\u0443\u043f\u0440\u0435\u0436\u0434\u0430\u0435\u0442, \u0447\u0442\u043e \"\u0431\u0435\u0437 \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0445 \u0433\u0430\u0440\u0430\u043d\u0442\u0438\u0439 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0440\u0438\u0441\u043a\u0443\u044e\u0442 \u0443\u0441\u0438\u043b\u0438\u0442\u044c \u043b\u043e\u0436\u043d\u044b\u0435 \u043d\u0430\u0440\u0440\u0430\u0442\u0438\u0432\u044b \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u044d\u0442\u0438\u0445 \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u043e\u0432, \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0435\u043c\u044b\u0445 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c\".<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u041e\u043d\u0430 \u043f\u043e\u0434\u0447\u0435\u0440\u043a\u0438\u0432\u0430\u0435\u0442: \"\u0412 \u043e\u0442\u043b\u0438\u0447\u0438\u0435 \u043e\u0442 \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439-\u043b\u044e\u0434\u0435\u0439, \u044d\u0442\u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u044b \u0418\u0418 \u043d\u0435 \u0438\u043c\u0435\u044e\u0442 \u0436\u0438\u0437\u043d\u0435\u043d\u043d\u043e\u0433\u043e \u043e\u043f\u044b\u0442\u0430, \u044d\u043c\u043e\u0446\u0438\u0439 \u0438\u043b\u0438 \u0442\u0430\u043a\u043e\u0439 \u0436\u0435 \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u043e\u0441\u0442\u0438 \u043a \u0441\u043e\u043e\u0442\u043d\u0435\u0441\u0435\u043d\u0438\u044e\".<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u041e\u0443\u044d\u043d \u0442\u0430\u043a\u0436\u0435 \u043f\u0440\u0435\u0434\u0443\u043f\u0440\u0435\u0436\u0434\u0430\u0435\u0442, \u0447\u0442\u043e \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u0436\u0438 \u0418\u0418 \u043c\u043e\u0433\u0443\u0442 \u043d\u0430\u0432\u043e\u0434\u043d\u0438\u0442\u044c \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u043d\u0438\u0437\u043a\u043e\u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u043e\u043c, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0434\u0440\u044b\u0432\u0430\u0435\u0442 \u0434\u043e\u0432\u0435\u0440\u0438\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043a \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u044f\u043c.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u042d\u0442\u043e \u043f\u0440\u0438\u043e\u0431\u0440\u0435\u0442\u0430\u0435\u0442 \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u0432\u0435\u0441, \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044f \u0438\u0441\u0442\u043e\u0440\u0438\u044e Meta \u0441 \u043c\u0430\u043d\u0438\u043f\u0443\u043b\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435\u043c \u0434\u0430\u043d\u043d\u044b\u043c\u0438 - \u0432 \u0447\u0430\u0441\u0442\u043d\u043e\u0441\u0442\u0438, \u0441 <\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/Facebook%E2%80%93Cambridge_Analytica_data_scandal\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0421\u043a\u0430\u043d\u0434\u0430\u043b \u0441 Cambridge Analytica<\/span><\/a><span style=\"font-weight: 400;\">\u0433\u0434\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043b\u0438\u0441\u044c \u0434\u043b\u044f \u0432\u043b\u0438\u044f\u043d\u0438\u044f \u043d\u0430 \u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0432\u0437\u0433\u043b\u044f\u0434\u044b.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0412\u043c\u0435\u0441\u0442\u043e \u0442\u043e\u0433\u043e \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u043e\u0441\u0442\u043e \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435 \u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u0445 \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0446\u0435\u043b\u0435\u0432\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430, \u043e\u0431\u044a\u0435\u043a\u0442\u044b \u0418\u0418 \u043c\u043e\u0433\u0443\u0442 \u0430\u043a\u0442\u0438\u0432\u043d\u043e \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0441 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c\u0438, \u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0431\u0435\u0441\u0435\u0434\u044b \u0438 \u0432\u043b\u0438\u044f\u0442\u044c \u043d\u0430 \u043c\u043d\u0435\u043d\u0438\u044f \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438, \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u044f\u0441\u044c \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u043f\u043e\u0434\u043b\u0438\u043d\u043d\u044b\u043c\u0438 \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0430\u043c\u0438 \u043e\u043d\u043b\u0430\u0439\u043d-\u0434\u0438\u0441\u043a\u0443\u0440\u0441\u0430.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Meta \u0443\u0442\u0432\u0435\u0440\u0436\u0434\u0430\u0435\u0442, \u0447\u0442\u043e \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0435\u0442 \u0437\u0430\u0449\u0438\u0442\u043d\u044b\u0435 \u043c\u0435\u0440\u044b, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u0443\u044e \u043c\u0430\u0440\u043a\u0438\u0440\u043e\u0432\u043a\u0443 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430, \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u043e\u0433\u043e \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c, \u043d\u043e \u043a\u0440\u0438\u0442\u0438\u043a\u0438 \u0443\u0442\u0432\u0435\u0440\u0436\u0434\u0430\u044e\u0442, \u0447\u0442\u043e \u044d\u0442\u043e\u0433\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e, \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0434\u043e\u0442\u0432\u0440\u0430\u0442\u0438\u0442\u044c \u0440\u0430\u0437\u0440\u0443\u0448\u0435\u043d\u0438\u0435 \u043f\u043e\u0434\u043b\u0438\u043d\u043d\u043e\u0439 \u0447\u0435\u043b\u043e\u0432\u0435\u0447\u0435\u0441\u043a\u043e\u0439 \u0441\u0432\u044f\u0437\u0438.<\/span><\/p>\n<h2><strong>\u0411\u043e\u0442\u044b \u0443\u0433\u0440\u043e\u0436\u0430\u044e\u0442 \u0437\u0430\u0445\u0432\u0430\u0442\u0438\u0442\u044c \u0447\u0430\u0441\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0430<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e <\/span><a href=\"https:\/\/dailyai.com\/ru\/2024\/05\/humans-and-bots-share-web-equally-as-ai-fuels-dead-internet\/\"><span style=\"font-weight: 400;\">\u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u043e\u0442 Imperva<\/span><\/a><span style=\"font-weight: 400;\">\u0412 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u043f\u043e\u0447\u0442\u0438 \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0430 \u0432\u0441\u0435\u0433\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0442\u0440\u0430\u0444\u0438\u043a\u0430 - 49,6% - \u043f\u043e\u0441\u0442\u0443\u043f\u0430\u0435\u0442 \u0438\u0437 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\u0437\u0430\u043f\u0443\u0441\u043a\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0432 \u0421\u0428\u0410 \u0432 \u0438\u044e\u043b\u0435 \u044d\u0442\u043e\u0433\u043e \u0433\u043e\u0434\u0430 \u043d\u0430 Meta \u0443\u0436\u0435 \u043f\u043e\u044f\u0432\u0438\u043b\u0438\u0441\u044c \u0441\u043e\u0442\u043d\u0438 \u0442\u044b\u0441\u044f\u0447 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u0436\u0435\u0439, \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u044b\u0445 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0418\u0418, \u0445\u043e\u0442\u044f \u043f\u043e\u0434\u0430\u0432\u043b\u044f\u044e\u0449\u0435\u0435 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439<\/p>","protected":false},"author":2,"featured_media":14484,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[131,180],"class_list":["post-14483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-meta","tag-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meta&#039;s AI invasion signals dramatic shift for social media | DailyAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/ru\/2025\/01\/metas-ai-invasion-signals-dramatic-shift-for-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta&#039;s AI invasion signals dramatic shift for social media | DailyAI\" \/>\n<meta property=\"og:description\" content=\"Meta has announced plans to populate Facebook and Instagram with AI-generated profiles and content.\u00a0 Connor Hayes, Meta&#8217;s vice-president of product for generative AI, outlined the company&#8217;s vision: &#8220;We expect these AIs to actually, over time, exist on our platforms, kind of in the same way that accounts do.&#8221; Hayes added that these AI entities will have &#8220;bios and profile pictures and be able to generate and share content powered by AI on the platform.&#8221; Meta has already seen hundreds of thousands of AI characters created through its tools since their US launch in July, though the vast majority of users\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/ru\/2025\/01\/metas-ai-invasion-signals-dramatic-shift-for-social-media\/\" 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