{"id":4367,"date":"2023-08-17T19:39:39","date_gmt":"2023-08-17T19:39:39","guid":{"rendered":"https:\/\/dailyai.com\/?p=4367"},"modified":"2023-08-17T21:14:44","modified_gmt":"2023-08-17T21:14:44","slug":"openai-announces-intentions-to-deploy-gpt-4-for-content-moderation","status":"publish","type":"post","link":"https:\/\/dailyai.com\/pt\/2023\/08\/openai-announces-intentions-to-deploy-gpt-4-for-content-moderation\/","title":{"rendered":"A OpenAI anuncia a inten\u00e7\u00e3o de implementar a GPT-4 para modera\u00e7\u00e3o de conte\u00fados"},"content":{"rendered":"

A OpenAI anunciou o potencial da GPT-4 para modernizar a tarefa de modera\u00e7\u00e3o de conte\u00fados, reduzindo a necessidade de supervis\u00e3o humana.\u00a0<\/b><\/p>\n

A Internet est\u00e1 constantemente a ser moderada no que diz respeito a conte\u00fados nocivos, odiosos ou inaceit\u00e1veis e, embora os algoritmos j\u00e1 trabalhem nos bastidores para automatizar o processo, a perce\u00e7\u00e3o humana continua a ser inestim\u00e1vel.\u00a0<\/span><\/p>\n

Os moderadores de conte\u00fados t\u00eam esta responsabilidade e t\u00eam de fazer uma triagem de conte\u00fados traum\u00e1ticos que retratam o suic\u00eddio, a tortura e o assass\u00ednio. <\/span><\/p>\n

A OpenAI prev\u00ea um futuro em que a IA simplifica a modera\u00e7\u00e3o de conte\u00fados em linha de acordo com as directrizes espec\u00edficas da plataforma, reduzindo significativamente a press\u00e3o sobre os moderadores humanos.\u00a0<\/span><\/p>\n

Num publica\u00e7\u00e3o no blogue<\/a>A IA pode ajudar a moderar o tr\u00e1fego em linha de acordo com a pol\u00edtica espec\u00edfica da plataforma e aliviar a carga mental dos moderadores humanos, que provavelmente s\u00e3o centenas de milhares em todo o mundo\".<\/span><\/p>\n

Este \u00e9 um tema importante, uma vez que a OpenAI foi recentemente envolvido num esc\u00e2ndalo<\/a> envolvendo moderadores de conte\u00fados que trabalham para a empresa de servi\u00e7os de dados Sama em Nairobi, no Qu\u00e9nia. <\/span><\/p>\n

Os trabalhadores tiveram de fazer uma triagem do conte\u00fado do texto gr\u00e1fico para melhorar o \"alinhamento\" do ChatGPT - que descreve a modifica\u00e7\u00e3o dos resultados da IA de acordo com os limites \u00e9ticos, morais e pol\u00edticos \"desej\u00e1veis\" - uma pr\u00e1tica altamente subjectiva.\u00a0<\/span><\/p>\n

A equipa de modera\u00e7\u00e3o de conte\u00fados denunciou condi\u00e7\u00f5es de trabalho traum\u00e1ticas e injustas e apresentou uma peti\u00e7\u00e3o ao governo queniano, que culminou numa a\u00e7\u00e3o judicial.<\/p>\n

A OpenAI diz que o GPT-4 pode ajudar a criar pol\u00edticas de conte\u00fado personalizado e aplic\u00e1-las ao conte\u00fado em escala.\u00a0<\/span><\/p>\n

Comparando o GPT-4 com a modera\u00e7\u00e3o manual, a OpenAI destacou a profici\u00eancia da IA em oferecer rotulagem consistente e feedback r\u00e1pido, explicando: \"As pessoas podem interpretar as pol\u00edticas de maneira diferente ou alguns moderadores podem levar mais tempo para digerir novas mudan\u00e7as nas pol\u00edticas, levando a r\u00f3tulos inconsistentes. Em compara\u00e7\u00e3o, os LLMs s\u00e3o sens\u00edveis a diferen\u00e7as granulares na reda\u00e7\u00e3o e podem se adaptar instantaneamente \u00e0s atualiza\u00e7\u00f5es de pol\u00edticas para oferecer uma experi\u00eancia de conte\u00fado consistente para os usu\u00e1rios.<\/span><\/p>\n

No entanto, apesar do potencial do GPT-4 para aliviar a carga imposta aos moderadores de conte\u00fados, a OpenAI admitiu que a automatiza\u00e7\u00e3o total do processo n\u00e3o \u00e9 provavelmente poss\u00edvel, afirmando: \"Tal como acontece com qualquer aplica\u00e7\u00e3o de IA, os resultados e a produ\u00e7\u00e3o ter\u00e3o de ser cuidadosamente monitorizados, validados e refinados mantendo os humanos no circuito\".<\/span><\/p>\n

Como \u00e9 que a OpenAI tenciona tirar partido da GPT-4 para a modera\u00e7\u00e3o de conte\u00fados<\/span><\/h2>\n

As plataformas digitais enfrentam um desafio permanente: moderar grandes quantidades de conte\u00fados de forma r\u00e1pida e exacta.\u00a0<\/span><\/p>\n

Historicamente, o trabalho pesado era suportado por moderadores humanos com consequ\u00eancias psicol\u00f3gicas potencialmente desastrosas, muitas vezes associadas a baixos sal\u00e1rios.\u00a0<\/span><\/p>\n

A OpenAI procura tirar partido da GPT-4 para implementar automaticamente pol\u00edticas destinadas a limitar os conte\u00fados nocivos. A empresa destacou os seguintes benef\u00edcios:\u00a0<\/span><\/p>\n

    \n
  • Velocidade<\/b>: Utilizando o GPT-4, as altera\u00e7\u00f5es \u00e0 pol\u00edtica de conte\u00fados que costumavam demorar meses s\u00e3o agora efectuadas em horas.<\/span><\/li>\n
  • Consist\u00eancia<\/b>: A interpreta\u00e7\u00e3o humana das pol\u00edticas de conte\u00fado pode variar, levando a inconsist\u00eancias. O GPT-4 oferece uma abordagem normalizada, adaptando-se aos ajustamentos das pol\u00edticas.<\/span><\/li>\n
  • Bem-estar mental<\/b>: A automatiza\u00e7\u00e3o de grande parte do processo de modera\u00e7\u00e3o de conte\u00fados com o GPT-4 pode reduzir a tens\u00e3o emocional dos moderadores humanos, que frequentemente se deparam com conte\u00fados nocivos ou ofensivos.<\/span><\/li>\n<\/ul>\n

    No entanto, a OpenAI admitiu que a modera\u00e7\u00e3o de conte\u00fados avan\u00e7a rapidamente, uma vez que os seres humanos est\u00e3o constantemente a inventar novas formas de contornar os filtros, por exemplo, utilizando novos termos de cal\u00e3o para evitar a dete\u00e7\u00e3o.\u00a0<\/span><\/p>\n

    Al\u00e9m disso, o enviesamento continua a ser uma preocupa\u00e7\u00e3o, uma vez que as decis\u00f5es da GPT-4 podem refletir os enviesamentos dos seus dados de forma\u00e7\u00e3o. Isto poderia levar a pontos cegos ou a um tratamento imprevis\u00edvel de alguns conte\u00fados.<\/span><\/p>\n

    \u00c9 de salientar que os moderadores de conte\u00fados quenianos estavam a realizar essa tarefa para ajudar a alinhar o ChatGPT.<\/p>\n

    Assim, mesmo a utiliza\u00e7\u00e3o de IA para moderar conte\u00fados acaba por exigir algum n\u00edvel de exposi\u00e7\u00e3o humana.<\/p>","protected":false},"excerpt":{"rendered":"

    A OpenAI anunciou o potencial da GPT-4 para modernizar a tarefa de modera\u00e7\u00e3o de conte\u00fados, reduzindo a necessidade de supervis\u00e3o humana. A Internet est\u00e1 constantemente a moderar conte\u00fados nocivos, odiosos ou inaceit\u00e1veis e, embora os algoritmos j\u00e1 trabalhem nos bastidores para automatizar o processo, a vis\u00e3o humana continua a ser inestim\u00e1vel. Os moderadores de conte\u00fados t\u00eam esta responsabilidade e t\u00eam de fazer uma triagem de conte\u00fados traum\u00e1ticos que retratam o suic\u00eddio, a tortura e o assass\u00ednio. A OpenAI prev\u00ea um futuro em que a IA simplifique a modera\u00e7\u00e3o de conte\u00fados online de acordo com as directrizes espec\u00edficas da plataforma, reduzindo significativamente a press\u00e3o sobre os moderadores humanos. Numa publica\u00e7\u00e3o no blogue, afirmam: \"Acreditamos que isto oferece uma solu\u00e7\u00e3o mais<\/p>","protected":false},"author":2,"featured_media":4368,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[115,142,271,93],"class_list":["post-4367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-chatgpt","tag-content-moderation","tag-gpt-4","tag-openai"],"yoast_head":"\nOpenAI announces intentions to deploy GPT-4 for content moderation | DailyAI<\/title>\n<meta name=\"description\" content=\"OpenAI has announced the potential of GPT-4 to modernize the task of content moderation, reducing the need for human oversight.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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