{"id":10597,"date":"2024-03-09T15:47:17","date_gmt":"2024-03-09T15:47:17","guid":{"rendered":"https:\/\/dailyai.com\/?p=10597"},"modified":"2024-03-18T19:53:15","modified_gmt":"2024-03-18T19:53:15","slug":"the-dissonance-of-generative-ais-growing-distrust-and-rising-usership","status":"publish","type":"post","link":"https:\/\/dailyai.com\/pt\/2024\/03\/the-dissonance-of-generative-ais-growing-distrust-and-rising-usership\/","title":{"rendered":"A disson\u00e2ncia entre a crescente desconfian\u00e7a e o aumento da utiliza\u00e7\u00e3o da IA generativa"},"content":{"rendered":"

O r\u00e1pido crescimento da IA generativa cativou o mundo, mas \u00e0 medida que a tecnologia avan\u00e7a a um ritmo sem precedentes, surgiu uma crise: a eros\u00e3o da confian\u00e7a do p\u00fablico na ind\u00fastria da IA.<\/b>\u00a0<\/span><\/p>\n

O Bar\u00f3metro de Confian\u00e7a Edelman 2024, um inqu\u00e9rito abrangente a mais de 32 000 inquiridos em 28 pa\u00edses, revelou um decl\u00ednio surpreendente na confian\u00e7a global nas empresas de IA, com os n\u00edveis de confian\u00e7a a ca\u00edrem de 61% para 53% em apenas cinco anos.<\/span><\/p>\n

Os EUA registaram uma queda ainda mais dram\u00e1tica, com a confian\u00e7a a cair de 50% para 35% durante o mesmo per\u00edodo. Esta situa\u00e7\u00e3o \u00e9 transversal a todas as linhas pol\u00edticas, com os democratas (38%), os independentes (25%) e os republicanos (24%) a manifestarem um profundo ceticismo em rela\u00e7\u00e3o \u00e0 ind\u00fastria da IA.<\/span><\/p>\n

Outrora merecedor de grande confian\u00e7a por parte do p\u00fablico, o sector tecnol\u00f3gico est\u00e1 a perder o seu brilho. H\u00e1 oito anos, a tecnologia era o sector de maior confian\u00e7a em 90% dos pa\u00edses estudados pela Edelman.\u00a0<\/span><\/p>\n

Atualmente, esse n\u00famero desceu para apenas 50%. De facto, o sector tecnol\u00f3gico perdeu a sua posi\u00e7\u00e3o como a ind\u00fastria mais fi\u00e1vel em mercados-chave como os EUA, o Reino Unido, a Alemanha e a Fran\u00e7a.<\/span><\/p>\n

Quando se trata de tecnologias espec\u00edficas, os n\u00edveis de confian\u00e7a s\u00e3o ainda mais preocupantes. <\/span><\/p>\n

Enquanto 76% dos inquiridos a n\u00edvel mundial confiam nas empresas tecnol\u00f3gicas em geral, apenas 50% confiam na IA. Esta diferen\u00e7a de 26 pontos \u00e9 ainda mais acentuada em dom\u00ednios como a medicina baseada em genes (diferen\u00e7a de 23 pontos) e os alimentos geneticamente modificados (diferen\u00e7a de 40 pontos).\u00a0<\/span><\/p>\n

O <\/span>Estudo Edelman<\/span><\/a> tamb\u00e9m evidencia uma forte divis\u00e3o entre os pa\u00edses desenvolvidos e em desenvolvimento nas suas atitudes em rela\u00e7\u00e3o \u00e0 IA. Os inquiridos em Fran\u00e7a, no Canad\u00e1, na Irlanda, no Reino Unido, nos EUA, na Alemanha, na Austr\u00e1lia, nos Pa\u00edses Baixos e na Su\u00e9cia rejeitam a utiliza\u00e7\u00e3o crescente da IA por uma margem de tr\u00eas para um.\u00a0<\/span><\/p>\n

Em contrapartida, a aceita\u00e7\u00e3o da IA ultrapassa significativamente a resist\u00eancia nos mercados em desenvolvimento, como a Ar\u00e1bia Saudita, a \u00cdndia, a China, o Qu\u00e9nia, a Nig\u00e9ria e a Tail\u00e2ndia.\u00a0<\/span><\/p>\n

O que \u00e9 que motiva a desconfian\u00e7a em rela\u00e7\u00e3o \u00e0 ind\u00fastria da IA generativa?<\/h2>\n

O que \u00e9 que est\u00e1 a provocar esta desconfian\u00e7a?\u00a0<\/span><\/p>\n

Globalmente, as preocupa\u00e7\u00f5es com a privacidade (39%), a desvaloriza\u00e7\u00e3o da humanidade (36%) e os testes inadequados (35%) est\u00e3o no topo da lista de obst\u00e1culos \u00e0 ado\u00e7\u00e3o da IA.\u00a0<\/span><\/p>\n

Nos EUA, os receios de danos sociais (61%) e de amea\u00e7as ao bem-estar pessoal (57%) s\u00e3o particularmente graves. Curiosamente, a desloca\u00e7\u00e3o de postos de trabalho est\u00e1 perto do fundo das preocupa\u00e7\u00f5es, tanto a n\u00edvel global (22%) como nos EUA (19%).<\/span><\/p>\n

Estas conclus\u00f5es s\u00e3o ainda refor\u00e7adas por um estudo recente <\/span>Sondagem do Instituto de Pol\u00edtica de IA<\/span><\/a> conduzida pela YouGov, que revelou que uns impressionantes 72% dos eleitores americanos defendem um desenvolvimento mais lento da IA, em contraste com os meros 8% que favorecem a sua acelera\u00e7\u00e3o.\u00a0<\/span><\/p>\n

A sondagem tamb\u00e9m revelou que 62% dos americanos manifestam apreens\u00e3o em rela\u00e7\u00e3o \u00e0 IA, ofuscando os 21% que se sentem entusiasmados.<\/span><\/p>\n

Controv\u00e9rsias recentes, como a <\/span>fuga de mais de 16.000 nomes de artistas<\/span><\/a> ligados ao treino dos modelos de gera\u00e7\u00e3o de imagens do Midjourney e <\/span>revela\u00e7\u00f5es internas na Microsoft e na Google<\/span><\/a>A Comiss\u00e3o Europeia, em conjunto com a Comiss\u00e3o Europeia e a Comiss\u00e3o Europeia, s\u00f3 veio aumentar as preocupa\u00e7\u00f5es do p\u00fablico relativamente \u00e0 ind\u00fastria da IA.<\/span><\/p>\n

Enquanto tit\u00e3s da ind\u00fastria como Sam Altman, Brad Smith e Jensen Huang est\u00e3o ansiosos por fazer avan\u00e7ar o desenvolvimento da IA para o \"bem maior\", o p\u00fablico n\u00e3o partilha necessariamente o mesmo fervor.\u00a0<\/span><\/p>\n

Para reconstruir a confian\u00e7a, o relat\u00f3rio da Edelman recomenda que as empresas estabele\u00e7am parcerias com o governo para garantir um desenvolvimento respons\u00e1vel e ganhar a confian\u00e7a do p\u00fablico atrav\u00e9s de testes exaustivos.\u00a0<\/span><\/p>\n

Os cientistas e os peritos continuam a ter autoridade, mas precisam cada vez mais de participar no di\u00e1logo p\u00fablico. Acima de tudo, as pessoas querem ter um sentido de ag\u00eancia e de controlo sobre o impacto que as inova\u00e7\u00f5es emergentes ter\u00e3o nas suas vidas.<\/span><\/p>\n

Tal como Justin Westcott, presidente da Edelman para a tecnologia global, afirmou acertadamente: \"Aqueles que d\u00e3o prioridade \u00e0 IA respons\u00e1vel, que estabelecem parcerias transparentes com as comunidades e os governos e que devolvem o controlo \u00e0s m\u00e3os dos utilizadores, n\u00e3o s\u00f3 liderar\u00e3o a ind\u00fastria, como reconstruir\u00e3o a ponte de confian\u00e7a que a tecnologia, algures ao longo do caminho, perdeu\".<\/span><\/p>\n

Medo do desconhecido?<\/h2>\n

Ao longo da hist\u00f3ria da humanidade, o aparecimento de tecnologias inovadoras tem sido frequentemente acompanhado por uma complexa intera\u00e7\u00e3o de fasc\u00ednio, ado\u00e7\u00e3o e apreens\u00e3o.\u00a0<\/span><\/p>\n

N\u00e3o h\u00e1 d\u00favida de que milh\u00f5es de pessoas utilizam regularmente a IA generativa, com inqu\u00e9ritos que mostram que <\/span>cerca de 1\/6 das pessoas<\/span><\/a> nas economias digitalmente avan\u00e7adas utilizam diariamente ferramentas de IA, e a grande maioria j\u00e1 as experimentou, pelo menos.\u00a0<\/span><\/p>\n

Estudos realizados em diferentes sectores revelam que as pessoas poupam horas diariamente utilizando a IA generativa, reduzindo o risco de esgotamento e diminuindo os encargos administrativos. <\/span><\/p>\n

Tal como acontece com outras tecnologias, a IA generativa est\u00e1 a assistir a uma repeti\u00e7\u00e3o deste ciclo de apreens\u00e3o e aceita\u00e7\u00e3o?\u00a0<\/span><\/p>\n

Consideremos, por exemplo, o advento da imprensa no s\u00e9culo XV. Esta tecnologia revolucion\u00e1ria democratizou o acesso ao conhecimento, abriu caminho \u00e0 comunica\u00e7\u00e3o de massas e catalisou profundas mudan\u00e7as sociais, pol\u00edticas e religiosas.\u00a0<\/span><\/p>\n

No meio da r\u00e1pida prolifera\u00e7\u00e3o de materiais impressos, havia receios quanto ao potencial de desinforma\u00e7\u00e3o, \u00e0 eros\u00e3o da autoridade e \u00e0 rutura das estruturas de poder estabelecidas.<\/span><\/p>\n

Do mesmo modo, a Revolu\u00e7\u00e3o Industrial dos s\u00e9culos XVIII e XIX trouxe avan\u00e7os sem precedentes na ind\u00fastria transformadora, nos transportes e nas comunica\u00e7\u00f5es.\u00a0<\/span><\/p>\n

A m\u00e1quina a vapor, o tel\u00e9grafo e o sistema fabril transformaram a estrutura da sociedade, abrindo novas possibilidades de produtividade e progresso. <\/span>No entanto, estas inova\u00e7\u00f5es tamb\u00e9m suscitaram preocupa\u00e7\u00f5es quanto \u00e0 desloca\u00e7\u00e3o dos trabalhadores, \u00e0 concentra\u00e7\u00e3o da riqueza e do poder e aos efeitos desumanizadores da mecaniza\u00e7\u00e3o.<\/span><\/p>\n

A IA generativa \u00e9 talvez representativa de uma carater\u00edstica desconhecida e potencialmente imprevis\u00edvel. O medo que a rodeia n\u00e3o \u00e9 um fen\u00f3meno inteiramente novo, mas antes um eco de padr\u00f5es hist\u00f3ricos que moldaram a nossa rela\u00e7\u00e3o com inova\u00e7\u00f5es transformadoras.<\/span><\/p>\n

Esta disson\u00e2ncia em torno da IA generativa reflecte uma tens\u00e3o mais profunda entre o nosso desejo inato de progresso e o nosso medo do desconhecido. <\/span><\/p>\n

Os seres humanos s\u00e3o atra\u00eddos pela novidade e pelo potencial das novas tecnologias, mas tamb\u00e9m se debatem com a incerteza e os riscos que elas acarretam.\u00a0<\/span><\/p>\n

Na sua obra-prima \"O Ser e o Nada\" (1943), o fil\u00f3sofo franc\u00eas Jean-Paul Sartre explora o conceito de \"m\u00e1-f\u00e9\", uma forma de auto-engano em que os indiv\u00edduos negam a sua pr\u00f3pria responsabilidade perante a ansiedade existencial.<\/p>\n

No contexto da IA generativa, a ado\u00e7\u00e3o generalizada da tecnologia, apesar da desconfian\u00e7a crescente, pode ser vista como uma forma de m\u00e1-f\u00e9, uma maneira de abra\u00e7ar os benef\u00edcios da IA evitando as quest\u00f5es dif\u00edceis e os dilemas \u00e9ticos que ela suscita.<\/p>\n

Al\u00e9m disso, o ritmo e a escala do desenvolvimento da IA generativa amplificam a disson\u00e2ncia entre a ado\u00e7\u00e3o e a desconfian\u00e7a.\u00a0<\/span><\/p>\n

Ao contr\u00e1rio de revolu\u00e7\u00f5es tecnol\u00f3gicas anteriores que se desenrolaram ao longo de d\u00e9cadas ou s\u00e9culos, a ascens\u00e3o da IA est\u00e1 a acontecer a uma velocidade sem precedentes, ultrapassando a nossa capacidade de compreender as suas implica\u00e7\u00f5es e de desenvolver plenamente quadros de governa\u00e7\u00e3o adequados.<\/span><\/p>\n

Este r\u00e1pido avan\u00e7o deixou muitos com uma sensa\u00e7\u00e3o de vertigem, como se o ch\u00e3o debaixo dos seus p\u00e9s estivesse a mudar mais rapidamente do que conseguem adaptar-se. Tamb\u00e9m exp\u00f4s as limita\u00e7\u00f5es das nossas actuais normas legais, \u00e9ticas e estruturas sociais<\/a>que lutam para acompanhar o poder transformador da IA.<\/span><\/p>\n

Temos de trabalhar para criar um futuro em que os benef\u00edcios desta tecnologia sejam concretizados de uma forma que defenda os nossos valores, proteja os nossos direitos e promova o bem maior.\u00a0<\/span><\/p>\n

O desafio \u00e9 que \"o bem maior\" \u00e9 algo de imensa subjetividade e obscuridade. \u00c9 uma frase que empresas como a OpenAI utilizam frequentemente e tem um tom ditatorial ligeiramente enervante.<\/p>\n

Em qualquer caso, orientar a IA generativa nesse sentido exigir\u00e1 um di\u00e1logo aberto e honesto, uma vontade de enfrentar quest\u00f5es dif\u00edceis e um empenho em construir pontes de compreens\u00e3o e confian\u00e7a. <\/span><\/p>\n

O sistema jur\u00eddico tamb\u00e9m tem de se adaptar para abrir caminho a um desenvolvimento justo e transparente da IA que se afaste desta era do Oeste selvagem da recolha de dados e do abuso da propriedade intelectual.<\/span><\/p>\n

Nessa altura, poderemos ver a confian\u00e7a come\u00e7ar a subir.\u00a0\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"

O r\u00e1pido crescimento da IA generativa cativou o mundo, mas \u00e0 medida que a tecnologia avan\u00e7a a um ritmo sem precedentes, surgiu uma crise: a eros\u00e3o da confian\u00e7a do p\u00fablico na ind\u00fastria da IA. O Bar\u00f3metro de Confian\u00e7a Edelman 2024, um inqu\u00e9rito abrangente a mais de 32 000 inquiridos em 28 pa\u00edses, revelou um decl\u00ednio surpreendente na confian\u00e7a global nas empresas de IA, com os n\u00edveis de confian\u00e7a a ca\u00edrem de 61% para 53% em apenas cinco anos. Os EUA registaram uma queda ainda mais dram\u00e1tica, com a confian\u00e7a a cair de 50% para 35% durante o mesmo per\u00edodo. Esta situa\u00e7\u00e3o \u00e9 transversal a todas as linhas pol\u00edticas, com os democratas (38%) e os independentes (25%),<\/p>","protected":false},"author":2,"featured_media":10598,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[87],"tags":[118,93],"class_list":["post-10597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinions","tag-llms","tag-openai"],"yoast_head":"\nThe dissonance of generative AI's growing distrust and rising usership | DailyAI<\/title>\n<meta name=\"description\" content=\"The rapid rise of generative AI has captivated the world, but as the technology advances at an unprecedented pace, a crisis has emerged: the erosion of public trust in the AI industry.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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