{"id":15030,"date":"2025-05-02T12:11:04","date_gmt":"2025-05-02T12:11:04","guid":{"rendered":"https:\/\/dailyai.com\/?p=15030"},"modified":"2025-05-02T14:45:39","modified_gmt":"2025-05-02T14:45:39","slug":"ferrari-just-launched-an-ai-app-that-lets-fans-experience-f1-like-never-before","status":"publish","type":"post","link":"https:\/\/dailyai.com\/nb\/2025\/05\/ferrari-just-launched-an-ai-app-that-lets-fans-experience-f1-like-never-before\/","title":{"rendered":"Ferrari Just Launched an AI App That Lets Fans Experience F1 Like Never Before"},"content":{"rendered":"<p><strong>Scuderia Ferrari HP and IBM just launched a next-gen mobile app powered by AI and it could redefine how 400 million Tifosi experience Formula 1, on and off race weekends.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Debuting during the Miami Grand Prix, the reimagined <\/span><a href=\"https:\/\/www.ferrari.com\/en-GB\/formula1\/articles\/scuderia-ferrari-hp-ibm-app-2025\"><i><span style=\"font-weight: 400;\">Scuderia Ferrari<\/span><\/i><span style=\"font-weight: 400;\"> app<\/span><\/a><span style=\"font-weight: 400;\"> is Ferrari\u2019s boldest digital move yet. <\/span><a href=\"https:\/\/www.ibm.com\/sports\/ferrari\"><span style=\"font-weight: 400;\">Powered by IBM\u2019s watsonx AI platform<\/span><\/a><span style=\"font-weight: 400;\">, it transforms raw race data into instant post-race summaries, strategy breakdowns, and interactive features tailored to each fan.<\/span><\/p>\n<h2><b>The features<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI-Generated Race Recaps<\/b><span style=\"font-weight: 400;\"> within hours of the checkered flag<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Post-Race Insights<\/b><span style=\"font-weight: 400;\"> with telemetry visualizations, tire strategy, and driver reflections<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Interactive Fan Engagement<\/b><span style=\"font-weight: 400;\"> including polls, direct-to-team messages, and historic race highlights<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Italian Language Support<\/b><span style=\"font-weight: 400;\"> for the first time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Personalized Fan Profiles<\/b><span style=\"font-weight: 400;\"> that evolve with user behavior<\/span><\/li>\n<\/ul>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">This is the future of Ferrari fandom. \ud83c\udfce\ufe0f\ud83d\udcf2<\/p>\n<p>Experience the thrill of race week like never before with the all-new Scuderia Ferrari HP mobile app. Powered by watsonx, the new experience provides Tifosi with AI-generated insights, data visualizations, &amp; more\u2026 <a href=\"https:\/\/t.co\/Ag5THc0R04\">pic.twitter.com\/Ag5THc0R04<\/a><\/p>\n<p>\u2014 Scuderia Ferrari HP (@ScuderiaFerrari) <a href=\"https:\/\/twitter.com\/ScuderiaFerrari\/status\/1917957182936543375?ref_src=twsrc%5Etfw\">May 1, 2025<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<h4><b>What Ferrari says<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u201cThis app is about bringing all our fans closer to the heart of the racing world,\u201d said <\/span><a href=\"https:\/\/websummit.com\/attendees\/lis24\/e5eb99a3-891d-4deb-b6bf-5c2faeb6beea\/lorenzo-giorgetti\/\"><span style=\"font-weight: 400;\">Lorenzo Giorgetti,<\/span><\/a><span style=\"font-weight: 400;\"> Ferrari\u2019s Chief Racing Revenue Officer. \u201cIt\u2019s the beginning of a new dimension of the Ferrari experience.\u201d<\/span><\/p>\n<h4><b>The IBM angle<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">\u201cThis is a new blueprint for digital fan engagement,\u201d said IBM\u2019s <\/span><a href=\"https:\/\/newsroom.ibm.com\/Jonathan-Adashek\"><span style=\"font-weight: 400;\">Jonathan Adashek.<\/span><\/a><span style=\"font-weight: 400;\"> The tech giant is applying enterprise-grade AI to build a smarter, more immersive app, the same tools it uses with clients across industries.<\/span><\/p>\n<h2><b>Coming soon<\/b><\/h2>\n<p><strong>Throughout 2025, Ferrari will roll out more features:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">3D virtual tours<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">E-commerce integration<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gamified fan experiences<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Expanded content from Ferrari\u2019s Hypercar, GT, and Driver Academy programs<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This isn\u2019t just an app, it\u2019s Ferrari\u2019s bet on the future of fandom. With IBM\u2019s AI, Scuderia is turning racing into a 24\/7 interactive experience where every fan becomes part of the story.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Scuderia Ferrari HP and IBM just launched a next-gen mobile app powered by AI and it could redefine how 400 million Tifosi experience Formula 1, on and off race weekends. Debuting during the Miami Grand Prix, the reimagined Scuderia Ferrari app is Ferrari\u2019s boldest digital move yet. Powered by IBM\u2019s watsonx AI platform, it transforms raw race data into instant post-race summaries, strategy breakdowns, and interactive features tailored to each fan. The features AI-Generated Race Recaps within hours of the checkered flag Post-Race Insights with telemetry visualizations, tire strategy, and driver reflections Interactive Fan Engagement including polls, direct-to-team messages, and<\/p>","protected":false},"author":15,"featured_media":15031,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[83],"tags":[],"class_list":["post-15030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ferrari Just Launched an AI App That Lets Fans Experience F1 Like Never Before | DailyAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/nb\/2025\/05\/ferrari-just-launched-an-ai-app-that-lets-fans-experience-f1-like-never-before\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ferrari Just Launched an AI App That Lets Fans Experience F1 Like Never Before | DailyAI\" \/>\n<meta property=\"og:description\" content=\"Scuderia Ferrari HP and IBM just launched a next-gen mobile app powered by AI and it could redefine how 400 million Tifosi experience Formula 1, on and off race weekends. Debuting during the Miami Grand Prix, the reimagined Scuderia Ferrari app is Ferrari\u2019s boldest digital move yet. Powered by IBM\u2019s watsonx AI platform, it transforms raw race data into instant post-race summaries, strategy breakdowns, and interactive features tailored to each fan. The features AI-Generated Race Recaps within hours of the checkered flag Post-Race Insights with telemetry visualizations, tire strategy, and driver reflections Interactive Fan Engagement including polls, direct-to-team messages, and\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/nb\/2025\/05\/ferrari-just-launched-an-ai-app-that-lets-fans-experience-f1-like-never-before\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-02T12:11:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-02T14:45:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/Flux_Dev_A_highly_detailed_cinematic_digital_painting_for_arti_1-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1472\" \/>\n\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" 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