{"id":14411,"date":"2024-10-14T16:34:03","date_gmt":"2024-10-14T16:34:03","guid":{"rendered":"https:\/\/dailyai.com\/?p=14411"},"modified":"2024-10-15T11:18:18","modified_gmt":"2024-10-15T11:18:18","slug":"as-ai-advances-gaming-studios-developers-and-players-face-a-new-reality","status":"publish","type":"post","link":"https:\/\/dailyai.com\/nb\/2024\/10\/as-ai-advances-gaming-studios-developers-and-players-face-a-new-reality\/","title":{"rendered":"Spillstudioer, utviklere og spillere st\u00e5r overfor en ny virkelighet i takt med utviklingen av kunstig intelligens"},"content":{"rendered":"

Den teknologiske utviklingen har alltid drevet spillbransjen fremover, fra fremveksten av 3D-grafikk til eksplosjonen av mobilspill.\u00a0<\/strong><\/p>\n

KI markerer det siste kapittelet i bransjens utvikling, et kapittel som byr p\u00e5 b\u00e5de umiddelbare utfordringer og eksistensielle sp\u00f8rsm\u00e5l p\u00e5 lengre sikt.<\/span><\/p>\n

En nylig <\/span>unders\u00f8kelse fra Game Developers Conference<\/span><\/a> fant at 84% av utviklerne er noe eller sv\u00e6rt bekymret for etikken ved generativ AI, fra frykt for \u00e5 miste jobben til sp\u00f8rsm\u00e5l som brudd p\u00e5 opphavsretten og risikoen for at AI-systemer skraper spilldata uten samtykke.<\/span><\/p>\n

For de som jobber i frontlinjen av spillutviklingen, er AI allerede i ferd med \u00e5 fortrenge stadig flere jobber<\/span>. I 2023,\u00a010 500 spillutviklere<\/a> mistet jobben i over 30 studioer<\/span>. Ytterligere 5 900 ble rapportert i januar 2024.<\/p>\n

\"Jeg er veldig klar over at jeg kan v\u00e5kne opp i morgen, og at jobben min kan v\u00e6re borte.\" <\/span>innr\u00f8mmer Jess Hyland<\/span><\/a>Hyland er en videospillkunstner med 15 \u00e5rs erfaring. Hyland sa til BBC at hun allerede har h\u00f8rt om kolleger som har mistet spillejobber p\u00e5 grunn av AI.<\/span><\/p>\n

Hos Hong Kong-baserte Gala Technology, som utvikler og distribuerer mobilspill, sier administrerende direkt\u00f8r Jia Xiaodong <\/span>innr\u00f8mmet til Bloomberg News<\/span><\/a>\"Hver uke f\u00f8ler vi at vi kommer til \u00e5 bli eliminert.\"<\/span><\/p>\n

Selskapet har g\u00e5tt inn i krisemodus, fryser ikke-AI-prosjekter, p\u00e5legger lynkurs i maskinl\u00e6ring og tilbyr $7 000 i bonus til dem som kommer opp med innovative AI-ideer.\u00a0<\/span><\/p>\n

I USA investerer spillgiganter som Electronic Arts og Ubisoft millioner av kroner i forskning p\u00e5 kunstig intelligens, selv om de opplever b\u00f8lger av oppsigelser og omstruktureringer.<\/span><\/p>\n

Det er en f\u00f8lelse av at denne trenden bare vil akselerere. Masaaki Fukuda, en veteran fra Sonys PlayStation-divisjon som n\u00e5 er visepresident i Japans st\u00f8rste AI-oppstartsbedrift, forklarte: \"Ingenting kan reversere, stoppe eller bremse den n\u00e5v\u00e6rende AI-trenden.\"\u00a0<\/span><\/p>\n

N\u00e5r maskiner dr\u00f8mmer om elektriske sauer<\/strong><\/h2>\n

I flere ti\u00e5r har dataspill v\u00e6rt et resultat av et intenst samarbeid mellom kunstnere, forfattere, designere og programmerere, som har smeltet sammen ferdighetene deres til oppslukende, interaktive opplevelser.\u00a0<\/span><\/p>\n

N\u00e5 som AI-systemer kan generere niv\u00e5er, verdener og til og med hele spill ut fra enkle tekstmeldinger, stilles det sp\u00f8rsm\u00e5lstegn ved dynamikken i forfatterskapet.<\/span><\/p>\n

Vurder GameNGen<\/a>, en AI-modell utviklet av Google og Tokyo University som genererer fullt spillbare niv\u00e5er for f\u00f8rstepersons skytespill i sanntid, slik at de nesten ikke kan skilles fra de som er laget av menneskelige designere.\u00a0<\/span><\/p>\n

Eller ta DeepMind<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span>'s Genie<\/a>, en grunnmodell som kan generere interaktive 2D-milj\u00f8er fra grove skisser eller korte beskrivelser, og blande elementer fra eksisterende spill for \u00e5 skape helt nye verdener med egen logikk og estetikk.<\/span><\/p>\n

Disse eksemplene, som begge er fra 2024, viser retningen for AI i spillutvikling, og gir et glimt av hva vi kan forvente \u00e5 se kommersielt om noen \u00e5r.<\/span><\/p>\n

Men endringene er allerede i full gang. AI-verkt\u00f8y som Unitys muse<\/a> er i dag i ferd med \u00e5 omforme arbeidsflyten for spilldesign ved \u00e5 automatisere oppretting av ressurser, animasjon og milj\u00f8bygging.<\/span><\/p>\n

Denne graden av AI-integrasjon gj\u00f8r det allerede mulig for utviklere \u00e5 utf\u00f8re det som f\u00f8r tok flere dager, p\u00e5 noen timer. Hensikten er \u00e5 fjerne slitet med repeterende oppgaver, samtidig som den kunstneriske kontrollen f\u00f8rst og fremst skal ligge i menneskets hender.<\/span><\/p>\n

Som Marcus Holmstr\u00f6m, administrerende direkt\u00f8r i spillutviklingsstudioet The Gang, forklart til\u00a0MIT<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/a>\"I stedet for \u00e5 sitte og gj\u00f8re det for h\u00e5nd, kan du n\u00e5 teste ulike tiln\u00e6rminger.\"<\/p>\n

\"Hvis du for eksempel skal bygge et fjell, kan du lage forskjellige typer fjell, og du kan endre det underveis. S\u00e5 finjusterer vi det og fikser det manuelt slik at det passer. Det kommer til \u00e5 spare mye tid.\"<\/p>\n

For noen i bransjen innvarsler disse og andre verkt\u00f8y en ny \u00e6ra med demokratisering av skaperverket. \"AI er den revolusjonen jeg har ventet p\u00e5\" <\/span>Yuta Hanazawa<\/span>, en bransjeveteran med 25 \u00e5rs erfaring som nylig har grunnlagt et AI-spillkunstselskap, fortalte Fortune<\/a>.<\/span><\/p>\n

Hanazawa tror at kunstig intelligens vil \"revitalisere hele bransjen\" ved \u00e5 frigj\u00f8re utviklere fra det slitsomme arbeidet med \u00e5 skape ressurser, og muliggj\u00f8re et nyvunnet fokus p\u00e5 nyskapende spill og historiefortelling.<\/span><\/p>\n

Andre frykter imidlertid at fremveksten av generativ AI truer med \u00e5 redusere menneskelige kunstnere til rene maskinoperat\u00f8rer, som i det uendelige m\u00e5 finjustere og feils\u00f8ke resultatet.\u00a0<\/span><\/p>\n

\"N\u00e5r AI genererer ting, blir du personen som skal fikse dem\", sier Hyland. \"<\/span>Det er ikke derfor jeg begynte \u00e5 lage spill.\"<\/span><\/p>\n

Demokratiseringens tveeggede sverd<\/strong><\/h2>\n

For AI-evangelister er et av teknologiens mest fristende l\u00f8fter den radikale demokratiseringen av spillskaping.\u00a0<\/span><\/p>\n

De ser for seg en fremtid der hvem som helst med en gnist av fantasi kan trylle frem dr\u00f8mmespillet sitt med noen enkle instruksjoner, og der skillet mellom spiller og skaper viskes ut til irrelevans.<\/span><\/p>\n

Men for hver person som er beruset av utsiktene til AI-drevet kreativ frihet, finnes det minst \u00e9n skeptiker.\u00a0<\/span><\/p>\n

Chris Knowles, en erfaren spillutvikler og grunnlegger av indie-studioet Sidequest Ninja, peker p\u00e5 klonede spill som allerede plager app-butikker og markedsplasser p\u00e5 nettet.<\/span><\/p>\n

\"Alt som gj\u00f8r klonestudioenes forretningsmodell enda billigere og raskere, gj\u00f8r den vanskelige oppgaven med \u00e5 drive et \u00f8konomisk b\u00e6rekraftig indie-studio enda vanskeligere\", advarer Knowles.\u00a0<\/span><\/p>\n

Knowles og mange andre frykter at AI-assistert spillgenerering bare vil forverre problemet og oversv\u00f8mme markedet med innhold som hovedsakelig best\u00e5r av avledede produkter med lav innsats. <\/span><\/p>\n

Dette gjenspeiler det som skjer andre steder innen kreativ kunst. AI-generert musikk er for eksempel p\u00e5 vei inn p\u00e5 Spotify, og AI-generert kunst fortrenger dyktige illustrat\u00f8rer og designere.\u00a0<\/span><\/p>\n

Det er ogs\u00e5 en risiko for kreativ homogenisering. Hvis alle utviklere bruker det samme lille utvalget av AI-modeller og tilh\u00f8rende datasett, vil resultatet bli et spillandskap som f\u00f8les stadig mer generisk og utskiftbart?\u00a0<\/span><\/p>\n

Vil de s\u00e6regenhetene og de lykkelige tilfeldighetene som ofte definerer virkelig minneverdige spill, g\u00e5 tapt i jakten p\u00e5 algoritmisk optimalisering?<\/span><\/p>\n

Som manusforfatter Melissa Rundle beskrev den historiske Skuespillerstreik i Hollywood i 2023<\/a>\"AI har ikke barndomstraumer. Som forfattere skaper vi historier som ber\u00f8rer mennesker og ofte graver dypt inn i sjelen v\u00e5r - dette er historiefortelling p\u00e5 sitt helligste og b\u00f8r aldri bli frar\u00f8vet av en maskin.\"<\/p>\n

Etiske minefelt i AI-spill<\/strong><\/h2>\n

AIs rolle i spillutviklingen gj\u00f8r at grensen mellom det virtuelle og det virkelige viskes ut, noe som bringer spillbransjen n\u00e6rmere sitt mange\u00e5rige m\u00e5l om \u00e5 skape virkelig oppslukende og naturtro opplevelser.<\/span><\/p>\n

Mange spill gir allerede spillerne mulighet til \u00e5 tilpasse sine digitale personas. Med AI-drevne verkt\u00f8y som kan generere hyperrealistiske bilder i fotokvalitet, er potensialet for at spillere kan skape avatarer som ligner p\u00e5 virkelige personer til forveksling - og deretter bruke disse avatarene til \u00e5 utnytte eller krenke andre - urovekkende stort.<\/span><\/p>\n

Byggesteinene for disse scenariene er allerede lagt. For eksempel har den nylige saken om <\/span>Spanske skolebarn bruker AI-\"spill<\/span><\/a> til \u00e5 generere nakenbilder av klassekameratene sine illustrerer hvor lett disse verkt\u00f8yene kan brukes som v\u00e5pen, spesielt mot s\u00e5rbare grupper som kvinner og mindre\u00e5rige. <\/span><\/p>\n

AI-\"spill\" som kan produsere eksplisitte eller krenkende bilder, er utbredt p\u00e5 Apple App Store og Google Play, og aldersgrenser er stort sett virkningsl\u00f8se.\u00a0<\/span><\/p>\n

Overf\u00f8r den samme dynamikken til sv\u00e6rt realistiske og detaljerte spillmilj\u00f8er, og skadepotensialet er enormt.<\/span><\/p>\n

Det er dessuten sv\u00e6rt vanskelig, om ikke umulig, \u00e5 moderere AI-funksjonaliteten for \u00e5 forhindre denne formen for misbruk eller manipulering. <\/span>Alle AI-modeller, uansett hvor sofistikerte de er, er s\u00e5rbare for jailbreaking. <\/span>Dette inneb\u00e6rer \u00e5 finne smutthull eller svakheter i modereringssystemer for \u00e5 generere innhold som egentlig skal v\u00e6re begrenset.\u00a0<\/span><\/p>\n

Filtre som er utformet for \u00e5 blokkere eksplisitt innhold, blir ofte selve m\u00e5let for manipulasjon av spillere som presser AI-systemene til det ytterste og skaper innhold som bryter med etiske grenser.\u00a0<\/span><\/p>\n

Utfordringen er \u00e5 sikre at kunstig intelligens ikke undergraver de samfunnene den har som m\u00e5l \u00e5 styrke - b\u00e5de blant spillere og i samfunnet for \u00f8vrig. <\/span><\/p>\n

D<\/span>e utviklere, studioer osv. kan ikke bare flytte grensene for hva AI kan gj\u00f8re, men ogs\u00e5 forst\u00e5 hvor AI slutter \u00e5 v\u00e6re et verkt\u00f8y og begynner \u00e5 ta over livene v\u00e5re - v\u00e5re mentale evner - kulturen v\u00e5r, kreativiteten v\u00e5r, oss selv.\u00a0<\/span><\/p>\n

Til syvende og sist handler ikke diskusjonen om AI i spill om hvorvidt det kommer til \u00e5 skje - det har det allerede gjort. Fokuset m\u00e5 rettes mot \u00e5 sikre at kunstig intelligens utfyller og ikke utraderer menneskelig kreativitet, samtidig som vi forebygger ulike former for skade og misbruk.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"

From the rise of 3D graphics to the explosion of mobile gaming, technological progress has always driven the gaming industry forward.\u00a0 AI marks the latest chapter in the industry’s development, a chapter that presents both imminent challenges and longer-term existential questions. A recent survey by the Game Developers Conference found that 84% of developers are somewhat or very concerned about the ethics of generative AI, from fears of job displacement to issues like copyright infringement and the risk of AI systems scraping game data without consent. For those on the front lines of game development, AI job displacement is already<\/p>","protected":false},"author":2,"featured_media":14412,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[467],"class_list":["post-14411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-gaming"],"yoast_head":"\nAs AI advances, gaming studios, developers, and players face a new reality | DailyAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/nb\/2024\/10\/as-ai-advances-gaming-studios-developers-and-players-face-a-new-reality\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"As AI advances, gaming studios, developers, and players face a new reality | DailyAI\" \/>\n<meta property=\"og:description\" content=\"From the rise of 3D graphics to the explosion of mobile gaming, technological progress has always driven the gaming industry forward.\u00a0 AI marks the latest chapter in the industry’s development, a chapter that presents both imminent challenges and longer-term existential questions. A recent survey by the Game Developers Conference found that 84% of developers are somewhat or very concerned about the ethics of generative AI, from fears of job displacement to issues like copyright infringement and the risk of AI systems scraping game data without consent. For those on the front lines of game development, AI job displacement is already\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/nb\/2024\/10\/as-ai-advances-gaming-studios-developers-and-players-face-a-new-reality\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-14T16:34:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-15T11:18:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2024\/10\/DALL\u00b7E-2024-10-14-17.21.35-A-high-tension-futuristic-scene-showing-the-conflict-between-humans-and-AI-in-the-gaming-industry.-The-image-depicts-a-human-gamer-facing-a-towering-.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1792\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Sam Jeans\" \/>\n<meta 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