{"id":7211,"date":"2023-11-08T21:06:32","date_gmt":"2023-11-08T21:06:32","guid":{"rendered":"https:\/\/dailyai.com\/?p=7211"},"modified":"2023-11-09T20:54:25","modified_gmt":"2023-11-09T20:54:25","slug":"studies-reveal-how-ai-generated-faces-reliably-trick-humans","status":"publish","type":"post","link":"https:\/\/dailyai.com\/it\/2023\/11\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\/","title":{"rendered":"Gli studi rivelano come i volti generati dall'intelligenza artificiale ingannino in modo affidabile gli esseri umani"},"content":{"rendered":"<p><strong>Un recente esperimento ha rilevato che gli esseri umani sono in grado di identificare correttamente i volti umani generati dall'IA solo il 48,2% delle volte.\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Il <\/span><a href=\"https:\/\/www.pnas.org\/doi\/full\/10.1073\/pnas.212048111\"><span style=\"font-weight: 400;\">studio<\/span><\/a><span style=\"font-weight: 400;\"> ha coinvolto 315 partecipanti con il compito di distinguere tra volti reali e volti generati dall'intelligenza artificiale. I volti sono stati sintetizzati utilizzando StyleGAN2, un motore all'avanguardia in grado di creare sembianze umane diverse e realistiche.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I risultati sono stati al tempo stesso affascinanti e leggermente inquietanti: la capacit\u00e0 dei partecipanti di identificare i volti generati dall'intelligenza artificiale si \u00e8 aggirata intorno a 48,2% - peggio di un lancio di moneta. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c8<\/span><span style=\"font-weight: 400;\">uggisce che, per una persona media, i volti finti dell'intelligenza artificiale sono virtualmente indistinguibili da quelli di esseri umani reali. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Potete vedere voi stessi quanto sono realistici questi visi visitando il sito <\/span><a href=\"https:\/\/this-person-does-not-exist.com\/en\"><span style=\"font-weight: 400;\">questa-persona-non-esiste.com<\/span><\/a><span style=\"font-weight: 400;\">che mostra immagini realistiche generate dall'intelligenza artificiale di chiunque, a qualsiasi et\u00e0 e con qualsiasi background. Questo strumento ha ormai qualche anno.\u00a0<\/span><\/p>\n<figure id=\"attachment_7213\" aria-describedby=\"caption-attachment-7213\" style=\"width: 666px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7213\" src=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot.png\" alt=\"Volto AI\" width=\"666\" height=\"645\" srcset=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot.png 952w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-300x291.png 300w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-768x744.png 768w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-370x358.png 370w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-800x775.png 800w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-20x19.png 20w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-740x717.png 740w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-24x24.png 24w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/thispersondoesnot-50x48.png 50w\" sizes=\"auto, (max-width: 666px) 100vw, 666px\" \/><figcaption id=\"caption-attachment-7213\" class=\"wp-caption-text\">Assomiglia a qualcuno che conoscete? Questa persona non esiste.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Approfondendo lo studio, si \u00e8 anche valutato se alcune razze e generi fossero pi\u00f9 difficili da classificare correttamente.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c8 stato osservato che i volti bianchi, in particolare quelli maschili, sono stati i pi\u00f9 difficili da identificare correttamente come reali o sintetici.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Secondo lo studio, il motivo per cui ci\u00f2 si verifica potrebbe derivare dalla sovrarappresentazione di volti bianchi nel set di dati di addestramento dell'intelligenza artificiale, che porta a volti sintetici bianchi pi\u00f9 realistici.\u00a0<\/span><\/p>\n<figure id=\"attachment_7212\" aria-describedby=\"caption-attachment-7212\" style=\"width: 665px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-7212\" src=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-991x1024.jpg\" alt=\"Volto AI\" width=\"665\" height=\"687\" srcset=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-991x1024.jpg 991w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-290x300.jpg 290w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-768x794.jpg 768w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-1486x1536.jpg 1486w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-1982x2048.jpg 1982w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-370x382.jpg 370w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-800x827.jpg 800w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-20x21.jpg 20w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-740x765.jpg 740w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-1600x1654.jpg 1600w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-1320x1364.jpg 1320w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-24x24.jpg 24w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces-46x48.jpg 46w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/AIfaces.jpg 2000w\" sizes=\"auto, (max-width: 665px) 100vw, 665px\" \/><figcaption id=\"caption-attachment-7212\" class=\"wp-caption-text\">Esempi di volti utilizzati nello studio. Fonte: <a href=\"https:\/\/www.pnas.org\/doi\/full\/10.1073\/pnas.2120481119\">PNAS<\/a>.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Ancora pi\u00f9 intrigante \u00e8 stata la scoperta che i partecipanti hanno valutato i volti sintetici come pi\u00f9 affidabili di quelli reali, anche se con un margine modesto.\u00a0<\/span><span style=\"font-weight: 400;\">Questo potrebbe far pensare a una preferenza inconscia per le caratteristiche medie che l'IA tende a generare, che, secondo lo studio, secondo precedenti ricerche sono percepite come pi\u00f9 affidabili.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Un sottile aumento della probabilit\u00e0 che qualcuno interpreti un'immagine IA come pi\u00f9 affidabile di una reale \u00e8 molto preoccupante una volta scalato a livelli di popolazione.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">L'interpretazione dei volti generati dall'intelligenza artificiale da parte del cervello \u00e8 complessa<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A <\/span><a href=\"https:\/\/www.sciencedirect.com\/science\/article\/abs\/pii\/S0042698922000852\"><span style=\"font-weight: 400;\">secondo studio recente<\/span><\/a><span style=\"font-weight: 400;\"> ha chiesto ai partecipanti di identificare se un volto fosse reale o meno mentre erano impegnati in un compito che li distraeva.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Non riuscivano a distinguere consapevolmente tra i due, ma le cose si sono fatte pi\u00f9 confuse quando la loro attivit\u00e0 cerebrale \u00e8 stata misurata con un elettroencefalogramma (EEG).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Circa 170 millisecondi dopo la visione dei volti, l'attivit\u00e0 elettrica del cervello ha mostrato differenze tra i partecipanti che guardavano immagini reali e sintetiche. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sembrava che il<\/span><span style=\"font-weight: 400;\">a mente inconscia \"sapeva\" quando un'immagine poteva essere generata dall'intelligenza artificiale meglio della mente cosciente. Ma nonostante ci\u00f2, i partecipanti non sono stati in grado di etichettare consapevolmente i volti dell'intelligenza artificiale con un buon grado di sicurezza.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Potremmo ipotizzare che ci sia un livello di interpretazione consapevole in cui diamo ai volti generati dall'IA \"il beneficio del dubbio\" anche quando non siamo sicuri. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dopotutto, siamo intrinsecamente portati a identificare e a fidarci dei volti umani, quindi \u00e8 eccezionalmente difficile distaccarsi da questo e isolare le incongruenze che potrebbero rivelare un'immagine generata dall'IA.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c8 quasi come se i sospetti iniziali lasciassero il posto a una conferma pi\u00f9 affermativa che la persona \u00e8, in effetti, reale quando non lo \u00e8 - una forma di scuse istigate dall'intelligenza artificiale.\u00a0<\/span><\/p>\n<p>Qualunque sia la spiegazione di questa stranezza, i falsi profondi generati dall'IA rappresentano un rischio prioritario per la tecnologia, con una <a href=\"https:\/\/dailyai.com\/it\/2023\/11\/an-ai-generated-fake-nude-controversy-hits-a-new-jersey-school\/\">scandalo recente<\/a> colpendo una scuola del New Jersey.<\/p>\n<p><a href=\"https:\/\/dailyai.com\/it\/2023\/10\/deepfake-scam-ad-of-mrbeast-published-on-tiktok\/\">False truffe profonde<\/a> sono un evento regolare, e ci sono preoccupazioni palpabili che i contenuti falsi generati dall'IA <a href=\"https:\/\/dailyai.com\/it\/2023\/08\/us-regulators-target-ai-generated-deep-fakes-ahead-of-2024-elections\/\">potrebbe influenzare il comportamento di voto<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Un recente esperimento ha rilevato che gli esseri umani sono in grado di identificare correttamente i volti umani generati dall'intelligenza artificiale solo nel 48,2% dei casi.  Lo studio ha coinvolto 315 partecipanti con il compito di distinguere tra volti reali e volti generati dall'intelligenza artificiale. I volti sono stati sintetizzati utilizzando StyleGAN2, un motore all'avanguardia in grado di creare sembianze umane diverse e realistiche.  I risultati sono stati al tempo stesso affascinanti e leggermente inquietanti: la capacit\u00e0 dei partecipanti di identificare i volti generati dall'IA si \u00e8 aggirata intorno a 48,2% - peggio di un lancio di moneta. Ci\u00f2 suggerisce che, per una persona media, i volti finti generati dall'intelligenza artificiale sono praticamente indistinguibili da quelli di esseri umani reali. Potete vedere voi stessi quanto siano realistici questi volti<\/p>","protected":false},"author":2,"featured_media":7214,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[162,413,451],"class_list":["post-7211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-deep-fake","tag-deepfakes","tag-misinformation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Studies reveal how AI-generated faces reliably trick humans | DailyAI<\/title>\n<meta name=\"description\" content=\"A recent experiment found that humans can correctly identify AI-generated human faces just 48.2% of the time.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/it\/2023\/11\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Studies reveal how AI-generated faces reliably trick humans | DailyAI\" \/>\n<meta property=\"og:description\" content=\"A recent experiment found that humans can correctly identify AI-generated human faces just 48.2% of the time.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/it\/2023\/11\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-08T21:06:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-09T20:54:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/11\/shutterstock_2268966863.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sam Jeans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:site\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sam Jeans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/11\\\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/11\\\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\\\/\"},\"author\":{\"name\":\"Sam Jeans\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/#\\\/schema\\\/person\\\/711e81f945549438e8bbc579efdeb3c9\"},\"headline\":\"Studies reveal how AI-generated faces reliably trick humans\",\"datePublished\":\"2023-11-08T21:06:32+00:00\",\"dateModified\":\"2023-11-09T20:54:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/11\\\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\\\/\"},\"wordCount\":560,\"publisher\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/11\\\/studies-reveal-how-ai-generated-faces-reliably-trick-humans\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dailyai.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/shutterstock_2268966863.jpg\",\"keywords\":[\"Deep fake\",\"Deepfakes\",\"Misinformation\"],\"articleSection\":[\"Ethics &amp; 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