{"id":15935,"date":"2026-11-04T13:20:13","date_gmt":"2026-11-04T12:20:13","guid":{"rendered":"https:\/\/dailyai.com\/?p=15935"},"modified":"2026-11-04T13:20:13","modified_gmt":"2026-11-04T12:20:13","slug":"openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google","status":"publish","type":"post","link":"https:\/\/dailyai.com\/it\/2026\/11\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\/","title":{"rendered":"OpenAI afferma che ChatGPT ora esegue un quinto delle ricerche effettuate da Google."},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>Secondo OpenAI, ogni cinque ricerche effettuate su Google vengono effettuate tramite ChatGPT. Il dato \u00e8 fornito da OpenAI stessa, che non ha mostrato i risultati concreti. Due stime esterne indicano una percentuale molto inferiore, rispettivamente del 7,5% e del 12%.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L'affermazione \u00e8 stata fatta da Adam Fry, responsabile del prodotto consumer di ChatGPT, durante una cena OpenAI per giornalisti a New York luned\u00ec. \u201cIl volume di query simili a ricerche di ChatGPT \u00e8 ora circa un quinto del volume di query di Google\u201d, ha detto ad Alex Kantrowitz, che <a href=\"https:\/\/www.bigtechnology.com\/p\/openai-chatgpt-search-is-about-20\" target=\"_blank\" rel=\"noopener\">la conversazione \u00e8 stata pubblicata su Big Technology<\/a> il marted\u00ec.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fry ha anche affermato che ChatGPT \u00e8 cresciuto da 1 miliardo a 1,2 miliardi di utenti settimanali negli ultimi due mesi e che 250 milioni di persone a settimana utilizzano le sue funzionalit\u00e0 vocali.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Come OpenAI conta una ricerca<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Il numero dipende dalla definizione. Alla domanda se una lunga chat conti come una ricerca o come molte, Fry ha risposto: \u201cOgni volta che fai una domanda e cerchi qualcosa sul web, quella \u00e8 una ricerca\u201d.\u201d <a href=\"https:\/\/www.searchenginejournal.com\/googles-search-volume-is-about-5x-chatgpts-openai-says\/595817\/\" target=\"_blank\" rel=\"noopener\">secondo Search Engine Journal<\/a>. Quindi una conversazione con cinque domande che inviano ChatGPT al web conta come cinque ricerche.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fry non ha detto da dove provenisse la cifra di Google, <a href=\"https:\/\/www.theverge.com\/ai-artificial-intelligence\/1025482\/openai-says-chatgpt-is-catching-up-to-google-in-search\" target=\"_blank\" rel=\"noopener\">The Verge ha riportato<\/a>, o quale periodo e quali paesi sono stati presi in considerazione. Google non pubblica il numero di ricerche giornaliere. L'ultimo dato pubblico fornito \u00e8 di oltre cinque trilioni di ricerche all'anno, basato sui dati del 2025.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cosa dicono le stime esterne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Azienda di dati di ricerca seoClary <a href=\"https:\/\/www.seoclarity.net\/blog\/chatgpt-search-volume-vs-google-oct-2026\" target=\"_blank\" rel=\"noopener\">stima al 28 ottobre<\/a> ChatGPT gestisce circa 1,24 miliardi di messaggi simili a ricerche al giorno, a fronte di una stima di 16,44 miliardi di query Google. Ci\u00f2 corrisponde a circa il 7,5%. seoClarity definisce questa una stima basata su un modello, non una quota di mercato misurata.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A febbraio, il produttore di strumenti SEO Ahrefs <a href=\"https:\/\/ahrefs.com\/blog\/chatgpt-has-12-percent-of-googles-search-volume\/\" target=\"_blank\" rel=\"noopener\">stima la cifra intorno al 12%<\/a>. \u00c8 emerso inoltre che, su 76.000 siti web, Google ha inviato circa 190 volte pi\u00f9 visitatori rispetto a ChatGPT. Gli utenti pongono domande a ChatGPT, ma raramente cliccano sui link diretti alle fonti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tale divario \u00e8 importante per gli editori, che sono gi\u00e0 in lotta su come gli strumenti di intelligenza artificiale utilizzano il loro lavoro, come nel <a href=\"https:\/\/dailyai.com\/it\/2026\/11\/dailyai-briefing-gemini-may-breach-press-rights-plus-4-more\/\" target=\"_blank\" rel=\"noopener\">Caso europeo contro Google <span class=\"noTranslate\" data-no-translation=\"\"><span class=\"noTranslate\" data-no-translation=\"\">Gemini<\/span><\/span><\/a> abbiamo trattato questa settimana.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Perch\u00e9 \u00e8 importante<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Se la percentuale del 20% si confermasse, ChatGPT gestirebbe gi\u00e0 pi\u00f9 ricerche di Bing, motore di ricerca gestito da Microsoft da oltre 15 anni. Per chiunque gestisca un sito web, il dato da tenere d'occhio non sono le ricerche generate da ChatGPT, bens\u00ec i clic che invia, e anche questo numero \u00e8 ancora esiguo.<\/p>","protected":false},"excerpt":{"rendered":"<p>OpenAI says ChatGPT now handles about one search for every five on Google. It hasn&#8217;t shown the data, and outside estimates put the share at 7.5% to 12%.<\/p>","protected":false},"author":16,"featured_media":15936,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84],"tags":[],"class_list":["post-15935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OpenAI Says ChatGPT Runs a Fifth as Many Searches as Google<\/title>\n<meta name=\"description\" content=\"OpenAI says ChatGPT search volume is about 20% of Google&#039;s, by its own count. Outside estimates from seoClarity and Ahrefs put it at 7.5% to 12%.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/it\/2026\/11\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OpenAI Says ChatGPT Runs a Fifth as Many Searches as Google\" \/>\n<meta property=\"og:description\" content=\"OpenAI says ChatGPT search volume is about 20% of Google&#039;s, by its own count. Outside estimates from seoClarity and Ahrefs put it at 7.5% to 12%.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/it\/2026\/11\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2026-11-04T12:20:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2026\/10\/dailyai-og-default.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"David Merry\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:site\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Merry\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/\"},\"author\":{\"name\":\"David Merry\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/#\\\/schema\\\/person\\\/285a97adb64b88751ac3440ece6b08a1\"},\"headline\":\"OpenAI Says ChatGPT Now Runs a Fifth as Many Searches as Google\",\"datePublished\":\"2026-11-04T12:20:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/\"},\"wordCount\":386,\"publisher\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dailyai.com\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/dai-house-15935.jpg\",\"articleSection\":[\"Industry\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/\",\"url\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/\",\"name\":\"OpenAI Says ChatGPT Runs a Fifth as Many Searches as Google\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2026\\\/11\\\/openai-says-chatgpt-now-runs-a-fifth-as-many-searches-as-google\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dailyai.com\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/dai-house-15935.jpg\",\"datePublished\":\"2026-11-04T12:20:13+00:00\",\"description\":\"OpenAI says ChatGPT search volume is about 20% of Google's, by its own count. 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