{"id":6145,"date":"2023-10-05T19:20:22","date_gmt":"2023-10-05T19:20:22","guid":{"rendered":"https:\/\/dailyai.com\/?p=6145"},"modified":"2024-03-28T00:42:35","modified_gmt":"2024-03-28T00:42:35","slug":"ai-manipulated-content-threatens-election-integrity-but-what-can-we-do","status":"publish","type":"post","link":"https:\/\/dailyai.com\/fr\/2023\/10\/ai-manipulated-content-threatens-election-integrity-but-what-can-we-do\/","title":{"rendered":"Les contenus manipul\u00e9s par l'IA menacent l'int\u00e9grit\u00e9 des \u00e9lections, mais que pouvons-nous faire ?"},"content":{"rendered":"<p><b>Un enregistrement audio controvers\u00e9 a fait surface sur Facebook quelques heures apr\u00e8s sa publication le jour des \u00e9lections en Slovaquie. <\/b><\/p>\n<p>On y entendait des voix cens\u00e9es appartenir \u00e0 Michal \u0160ime\u010dka, le chef du parti Progressive Slovakia, et \u00e0 Monika T\u00f3dov\u00e1, du journal Denn\u00edk N.<span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La conversation a port\u00e9 sur le trucage des \u00e9lections et l'achat de votes aupr\u00e8s de la minorit\u00e9 rom, suscitant des craintes de corruption et une certaine confusion sur les r\u00e9seaux sociaux.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L'enregistrement a \u00e9t\u00e9 rapidement r\u00e9fut\u00e9 comme faux par \u0160ime\u010dka et Denn\u00edk N. Le site de v\u00e9rification des faits de l'Agence France-Presse (AFP) a indiqu\u00e9 des signes de manipulation de l'IA dans l'audio et a ensuite \u00e9t\u00e9 rapport\u00e9 par des organes de presse internationaux.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Compte tenu du d\u00e9lai - 48 heures de silence m\u00e9diatique avant l'\u00e9lection - il \u00e9tait difficile de r\u00e9futer le message \u00e0 temps.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Le parti Smer-SD, dirig\u00e9 par l'ancien premier ministre slovaque Robert Fico, a obtenu 23% lors du scrutin de samedi, devan\u00e7ant le parti centriste Progressive Slovakia avec 18%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De plus, comme il s'agissait d'un contenu audio, il a \u00e9chapp\u00e9 \u00e0 la politique de Meta, qui vise principalement les vid\u00e9os manipul\u00e9es.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c0 la veille du scrutin, V\u011bra Jourov\u00e1, responsable de la politique num\u00e9rique de l'UE, a soulign\u00e9 la vuln\u00e9rabilit\u00e9 des \u00e9lections europ\u00e9ennes aux tactiques de manipulation \u00e0 grande \u00e9chelle, laissant entrevoir des influences ext\u00e9rieures telles que celles de Moscou.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aujourd'hui, les pays sont en \u00e9tat d'alerte maximale face \u00e0 l'ing\u00e9rence de l'IA dans les \u00e9lections, qui semble in\u00e9vitable - il s'agit plut\u00f4t de savoir si nous pouvons l'arr\u00eater et quels sont les d\u00e9g\u00e2ts qu'elle peut causer. La Pologne, dont les \u00e9lections sont imminentes, sera le prochain test.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Des \u00e9lections importantes se profilent \u00e9galement \u00e0 l'horizon en 2024 et 2025, notamment aux \u00c9tats-Unis et en Inde l'ann\u00e9e prochaine.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les v\u00e9rificateurs de faits comme l'AFP soulignent que l'IA \u00e9volue rapidement pour devenir un outil puissant de d\u00e9stabilisation des \u00e9lections et que nous sommes mal \u00e9quip\u00e9s pour la contrer. Veronika Hincov\u00e1 Frankovsk\u00e1, de l'organisation de v\u00e9rification des faits Demagog, a d\u00e9clar\u00e9 : \"Nous ne sommes pas aussi pr\u00eats que nous devrions l'\u00eatre.\"<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L'\u00e9quipe de M. Frankovsk\u00e1 a v\u00e9rifi\u00e9 l'origine du faux son slovaque et a consult\u00e9 des experts avant d'utiliser un classificateur vocal IA d'Eleven Labs pour s'assurer de son authenticit\u00e9. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Malgr\u00e9 l'\u00e9volution de l'IA, nous comptons encore largement sur les humains pour d\u00e9tecter les contrefa\u00e7ons profondes.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Les contrefa\u00e7ons profondes par l'IA deviennent un probl\u00e8me critique<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">L'IA joue un r\u00f4le de plus en plus important dans la diffusion de la d\u00e9sinformation, et prouver que les images, les vid\u00e9os et les enregistrements de l'IA sont faux est une t\u00e2che hercul\u00e9enne.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La plupart des faux contenus sont interdits sur les m\u00e9dias sociaux. Ben Walter, repr\u00e9sentant de Meta, a d\u00e9clar\u00e9 : \"Nos normes communautaires s'appliquent \u00e0 tous les contenus... et nous prendrons des mesures \u00e0 l'encontre des contenus qui violent ces politiques.\" <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dans la pratique, cependant, il s'av\u00e8re impossible d'emp\u00eacher la diffusion de faux contenus profonds, et des mesures telles que l'IA <\/span><a href=\"https:\/\/dailyai.com\/fr\/2023\/10\/ai-image-watermarks-dont-work-and-probably-never-will\/\"><span style=\"font-weight: 400;\">les filigranes sont terriblement inefficaces<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alors que la Pologne se pr\u00e9pare aux \u00e9lections, l'afflux possible de contenus g\u00e9n\u00e9r\u00e9s par l'IA suscite des appr\u00e9hensions, et la d\u00e9sinformation est d\u00e9j\u00e0 source d'agitation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jakub \u015ali\u017c, du groupe polonais de v\u00e9rification des faits, l'association Pravda, a d\u00e9clar\u00e9 : \"En tant qu'organisation de v\u00e9rification des faits, nous n'avons pas de plan concret sur la mani\u00e8re de traiter ce probl\u00e8me.\"<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Lorsque les r\u00e9sultats \u00e9lectoraux reposent sur des marges serr\u00e9es et des dialogues politiques amers, comme ce fut le cas en Slovaquie, l'impact de la d\u00e9sinformation g\u00e9n\u00e9r\u00e9e par l'IA pourrait \u00eatre grave. Qui plus est, les incidents pass\u00e9s de d\u00e9sinformation amplifi\u00e9e par des algorithmes, tels que le scandale Cambridge Analytica, nous indiquent que certaines parties prenantes pourraient \u00eatre complices de ces tactiques.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les \u00e9lections pr\u00e9sidentielles am\u00e9ricaines de 2016 ont d\u00e9j\u00e0 \u00e9t\u00e9 marqu\u00e9es par la d\u00e9sinformation propag\u00e9e par des activistes extr\u00e9mistes, l'ing\u00e9rence \u00e9trang\u00e8re et des organes d'information trompeurs. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">En 2020, les all\u00e9gations infond\u00e9es de fraude \u00e9lectorale sont devenues pr\u00e9dominantes, renfor\u00e7ant un mouvement contre la d\u00e9mocratie qui cherchait \u00e0 renverser les r\u00e9sultats.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La d\u00e9sinformation par l'IA ne risque pas seulement de tromper le public ; elle menace \u00e9galement de submerger un environnement d'information d\u00e9j\u00e0 fragile, en cr\u00e9ant une atmosph\u00e8re de mensonge, de m\u00e9fiance et de tromperie.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\"Le degr\u00e9 de confiance diminuera, le travail des journalistes et des autres personnes qui tentent de diffuser des informations r\u00e9elles deviendra plus difficile\", d\u00e9clare Ben Winters, repr\u00e9sentant principal de l'Electronic Privacy Information Center (centre d'information sur la protection de la vie priv\u00e9e).\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">De nouveaux outils pour de vieilles tactiques<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Imaginez un monde o\u00f9 les contenus manipulateurs sont produits \u00e0 un co\u00fbt si n\u00e9gligeable et avec une telle facilit\u00e9 qu'ils deviennent monnaie courante.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La d\u00e9sinformation par les technologies n'est pas un ph\u00e9nom\u00e8ne nouveau, mais les outils d'IA sont parfaitement positionn\u00e9s pour donner un coup de fouet \u00e0 ces tactiques.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les premi\u00e8res escarmouches ont \u00e9t\u00e9 nombreuses et r\u00e9v\u00e9latrices de ce qui nous attend. Au d\u00e9but de l'ann\u00e9e, un <a href=\"https:\/\/dailyai.com\/fr\/2023\/05\/fake-ai-image-of-pentagon-explosion-goes-viral-on-twitter\/\">Image du Pentagone g\u00e9n\u00e9r\u00e9e par l'IA<\/a> L'explosion a eu un impact tangible sur les march\u00e9s boursiers, ne serait-ce que pendant quelques minutes, avant que les utilisateurs des m\u00e9dias sociaux ne d\u00e9noncent les images virales comme \u00e9tant fausses.\u00a0<\/span><\/p>\n<figure id=\"attachment_1938\" aria-describedby=\"caption-attachment-1938\" style=\"width: 769px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1938 size-full\" src=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon.png\" alt=\"IA Pentagone\" width=\"769\" height=\"781\" srcset=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon.png 769w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-295x300.png 295w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-90x90.png 90w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-370x376.png 370w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-20x20.png 20w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-740x752.png 740w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-24x24.png 24w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-48x48.png 48w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-96x96.png 96w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/06\/Ai-pentagon-47x48.png 47w\" sizes=\"auto, (max-width: 769px) 100vw, 769px\" \/><figcaption id=\"caption-attachment-1938\" class=\"wp-caption-text\">Une image g\u00e9n\u00e9r\u00e9e par l'IA d'une explosion au Pentagone fait bri\u00e8vement chuter les march\u00e9s.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Des images cr\u00e9\u00e9es par l'IA, semblant montrer Donald Trump confront\u00e9 \u00e0 la police, ont gagn\u00e9 du terrain en ligne, et le Comit\u00e9 national r\u00e9publicain a diffus\u00e9 une publicit\u00e9 enti\u00e8rement g\u00e9n\u00e9r\u00e9e par l'IA, envisageant des catastrophes si M. Biden \u00e9tait r\u00e9\u00e9lu.<\/span><\/p>\n<figure id=\"attachment_6146\" aria-describedby=\"caption-attachment-6146\" style=\"width: 706px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-6146 size-full\" src=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/10\/trumpai.png\" alt=\"Trump AI\" width=\"706\" height=\"583\" srcset=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/10\/trumpai.png 706w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/10\/trumpai-300x248.png 300w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/10\/trumpai-370x306.png 370w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/10\/trumpai-20x17.png 20w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/10\/trumpai-58x48.png 58w\" sizes=\"auto, (max-width: 706px) 100vw, 706px\" \/><figcaption id=\"caption-attachment-6146\" class=\"wp-caption-text\">Des images de Trump arr\u00eat\u00e9 par l'IA ont provoqu\u00e9 un toll\u00e9 en mars dernier. Source : <a href=\"https:\/\/www.firstpost.com\/photos\/ai-generated-photos-of-former-president-trump-getting-arrested-sends-twitter-into-a-frenzy-12331942.html\">Firstpost<\/a>.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Le gouverneur de Floride et candidat r\u00e9publicain, Ron DeSantis, a publi\u00e9 des images modifi\u00e9es montrant l'ex-pr\u00e9sident Donald Trump dans un... <\/span><a href=\"https:\/\/dailyai.com\/fr\/2023\/08\/us-regulators-target-ai-generated-deep-fakes-ahead-of-2024-elections\/\"><span style=\"font-weight: 400;\">\u00e9treinte avec le Dr. Anthony Fauci<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">X (\u00e0 l'\u00e9poque Twitter) a ajout\u00e9 une \u00e9tiquette au tweet original, le qualifiant de manipul\u00e9 par l'IA.<\/span><\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Donald Trump s'est fait conna\u00eetre en virant d'innombrables personnes *\u00e0 la t\u00e9l\u00e9vision*.<\/p>\n<p>Mais lorsqu'il s'agit de Fauci... <a href=\"https:\/\/t.co\/7Lxwf75NQm\">pic.twitter.com\/7Lxwf75NQm<\/a><\/p>\n<p>- DeSantis War Room \ud83d\udc0a (@DeSantisWarRoom) <a href=\"https:\/\/twitter.com\/DeSantisWarRoom\/status\/1665799058303188992?ref_src=twsrc%5Etfw\">5 juin 2023<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">Au Royaume-Uni, le Premier ministre Rishi Sunak a fait l'objet d'un montage pour le montrer en train de se battre contre le gouvernement. <\/span><a href=\"https:\/\/dailyai.com\/fr\/2023\/08\/fake-image-of-uk-pm-sparks-call-for-better-ai-regulation\/\"><span style=\"font-weight: 400;\">verser une pinte de bi\u00e8re de qualit\u00e9 m\u00e9diocre<\/span><\/a><span style=\"font-weight: 400;\">Le site Web de X (\u00e0 l'\u00e9poque Twitter) a \u00e9t\u00e9 mis \u00e0 jour avant que l'authenticit\u00e9 de l'image ne soit r\u00e9v\u00e9l\u00e9e, au grand dam des utilisateurs de X (\u00e0 l'\u00e9poque Twitter).\u00a0<\/span><\/p>\n<figure id=\"attachment_3869\" aria-describedby=\"caption-attachment-3869\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3869 size-large\" src=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-1024x576.jpeg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-1024x576.jpeg 1024w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-300x169.jpeg 300w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-768x432.jpeg 768w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-1536x864.jpeg 1536w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-370x208.jpeg 370w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-800x450.jpeg 800w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-20x11.jpeg 20w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-740x416.jpeg 740w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-1600x900.jpeg 1600w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak-85x48.jpeg 85w, https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/doctored-image-of-Rishi-Sunak.jpeg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-3869\" class=\"wp-caption-text\">Image \u00e9dit\u00e9e de Rishi Sunak versant une mauvaise pinte de bi\u00e8re (\u00e0 gauche) - bien qu'il n'ait pas \u00e9t\u00e9 officiellement v\u00e9rifi\u00e9 qu'il s'agissait d'une image g\u00e9n\u00e9r\u00e9e par l'IA. <span style=\"font-weight: 400;\">Bien que ces r\u00e9sultats de l'IA puissent ressembler \u00e0 des contenus manipul\u00e9s de mani\u00e8re traditionnelle, l'IA g\u00e9n\u00e9rative facilite la production de masse par toute personne poss\u00e9dant des comp\u00e9tences num\u00e9riques rudimentaires.<\/span><\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">En dehors de l'ar\u00e8ne politique, les gens ont \u00e9t\u00e9 <\/span><a href=\"https:\/\/dailyai.com\/fr\/2023\/06\/navigating-the-labyrinth-of-ai-risks-an-analysis\/\"><span style=\"font-weight: 400;\">escroqu\u00e9s par des fraudeurs<\/span><\/a><span style=\"font-weight: 400;\"> qui utilisent des faux profonds en se faisant passer pour des amis ou des membres de leur famille. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plusieurs femmes et <\/span><a href=\"https:\/\/dailyai.com\/fr\/2023\/09\/legal-ambiguity-surrounds-deep-fake-nudes-sent-to-spanish-teens\/\"><span style=\"font-weight: 400;\">m\u00eame les jeunes filles<\/span><\/a><span style=\"font-weight: 400;\"> ont fait l'objet d'une \"sextorsion\" frauduleuse - des escrocs les faisant chanter avec de fausses images contenant des jurons -, un ph\u00e9nom\u00e8ne contre lequel le FBI a lanc\u00e9 une mise en garde au d\u00e9but de l'ann\u00e9e. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Clones vocaux d'Omar al-Bashir, l'ancien dirigeant du Soudan, <a href=\"https:\/\/www.bbc.co.uk\/news\/world-africa-66987869\">est apparu r\u00e9cemment sur TikTok<\/a>Le gouvernement de l'Union europ\u00e9enne a donc d\u00e9cid\u00e9 de ne pas se laisser abattre, attisant ainsi les flammes d'un pays en proie \u00e0 la guerre civile.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La liste des exemples n'en finit pas de s'allonger, et il semble que les fausses IA ma\u00eetrisent le texte, les images, la vid\u00e9o et l'audio. <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">L'IA abaisse la barre de la d\u00e9sinformation<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Les outils am\u00e9lior\u00e9s par l'IA amplifient les tactiques traditionnelles d'ing\u00e9rence \u00e9lectorale, tant en termes de qualit\u00e9 que d'ampleur.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Comme nous l'avons vu lors des \u00e9lections en Slovaquie, Josh Goldstein, du Center for Security and Emerging Technology de l'universit\u00e9 de Georgetown, explique comment des acteurs \u00e9trangers peuvent produire un contenu convaincant dans la langue souhait\u00e9e.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Il a d\u00e9clar\u00e9 : \"Les images et les vid\u00e9os g\u00e9n\u00e9r\u00e9es par l'IA peuvent \u00eatre cr\u00e9\u00e9es beaucoup plus rapidement que les v\u00e9rificateurs de faits ne peuvent les examiner et les d\u00e9mystifier\".\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Il est \u00e9galement possible d'exploiter l'IA pour faire de la d\u00e9sinformation de masse cibl\u00e9e. Par exemple, deux militants d'extr\u00eame droite ont utilis\u00e9 des robocalls (appels t\u00e9l\u00e9phoniques robotis\u00e9s qui ciblent des personnes en masse) pour diffuser des informations erron\u00e9es sur les \u00e9lections \u00e0 des milliers d'\u00e9lecteurs noirs l'ann\u00e9e derni\u00e8re.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Les \u00c9tats-Unis se pr\u00e9parent \u00e0 la d\u00e9sinformation \u00e9lectorale par l'IA\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Avec plusieurs \u00e9lections tr\u00e8s m\u00e9diatis\u00e9es pr\u00e9vues en 2024, l'influence des campagnes de d\u00e9sinformation aliment\u00e9es par l'IA va \u00eatre s\u00e9rieusement expos\u00e9e.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En r\u00e9ponse \u00e0 l'influence croissante de l'IA, des g\u00e9ants de la technologie comme Google ont pris des mesures, telles que l'obligation d'apposer des \u00e9tiquettes sur les publicit\u00e9s politiques utilisant un contenu enrichi par l'IA.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pendant ce temps, le Congr\u00e8s d\u00e9lib\u00e8re sur la r\u00e9glementation de l'IA et la Commission \u00e9lectorale f\u00e9d\u00e9rale (FEC) envisage des r\u00e8gles pour l'utilisation de l'IA dans la publicit\u00e9 politique.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> En r\u00e9ponse aux inqui\u00e9tudes croissantes concernant le pouvoir trompeur de l'IA, la <a href=\"https:\/\/dailyai.com\/fr\/2023\/08\/us-regulators-target-ai-generated-deep-fakes-ahead-of-2024-elections\/\">La FEC a propos\u00e9 des r\u00e8glements<\/a> sur l'utilisation de l'IA dans les campagnes politiques.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u00e9voil\u00e9e le 10 ao\u00fbt, cette d\u00e9cision unanime de la FEC a donn\u00e9 lieu \u00e0 une consultation publique de 60 jours aupr\u00e8s d'experts, de parties prenantes et du grand public.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Au fil des discussions au sein de la FEC, Lisa Gilbert, vice-pr\u00e9sidente de Public Citizen, a soulign\u00e9 la n\u00e9cessit\u00e9 de r\u00e9examiner la mani\u00e8re dont les lois relatives aux \"d\u00e9clarations frauduleuses\" pourraient s'appliquer aux \"deep fakes\" de l'IA.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c0 l'approche de 2024, les nouveaux mod\u00e8les d'IA de Meta, OpenAI et d'autres d\u00e9veloppeurs d'IA donnent aux gens la possibilit\u00e9 de g\u00e9n\u00e9rer des contenus extr\u00eamement r\u00e9alistes, de sorte que ce probl\u00e8me ne sera pas plus facile \u00e0 r\u00e9soudre, bien au contraire.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Un enregistrement audio controvers\u00e9 a fait surface sur Facebook quelques heures apr\u00e8s l'heure de publication le jour des \u00e9lections en Slovaquie. On y entend des voix cens\u00e9es appartenir \u00e0 Michal \u0160ime\u010dka, le chef du parti Progressive Slovakia, et \u00e0 Monika T\u00f3dov\u00e1 du journal Denn\u00edk N.  La conversation tournait autour du trucage des \u00e9lections et de l'achat de votes aupr\u00e8s de la minorit\u00e9 rom, suscitant des craintes de corruption et une certaine confusion sur les m\u00e9dias sociaux.  L'enregistrement a \u00e9t\u00e9 rapidement r\u00e9fut\u00e9 comme faux par \u0160ime\u010dka et Denn\u00edk N. Le site de v\u00e9rification des faits de l'Agence France-Presse (AFP) a indiqu\u00e9 des signes de manipulation de l'IA dans l'audio et a ensuite \u00e9t\u00e9 rapport\u00e9 par des organes de presse internationaux.  Compte tenu du calendrier - dans les 48 heures<\/p>","protected":false},"author":2,"featured_media":6147,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[163,94,419],"class_list":["post-6145","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-ai-risks","tag-deep-fakes","tag-elections"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AI-manipulated content threatens election integrity, but what can we do? | DailyAI<\/title>\n<meta name=\"description\" content=\"Just before Slovakia&#039;s elections, a controversial audio recording surfaced on Facebook, featuring voices that were AI-generated.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/fr\/2023\/10\/ai-manipulated-content-threatens-election-integrity-but-what-can-we-do\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI-manipulated content threatens election integrity, but what can we do? 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