{"id":13012,"date":"2024-06-21T09:12:35","date_gmt":"2024-06-21T09:12:35","guid":{"rendered":"https:\/\/dailyai.com\/?p=13012"},"modified":"2024-06-21T09:12:35","modified_gmt":"2024-06-21T09:12:35","slug":"level-up-at-the-martech-summit-hong-kong-2024","status":"publish","type":"post","link":"https:\/\/dailyai.com\/fr\/2024\/06\/level-up-at-the-martech-summit-hong-kong-2024\/","title":{"rendered":"Passez \u00e0 la vitesse sup\u00e9rieure lors du MarTech Summit Hong Kong 2024 !"},"content":{"rendered":"<p><b>The MarTech Summit Hong Kong is back and better than ever, taking place on July 9, 2024, at the prestigious Grand Ballroom, Kowloon Shangri-La!\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">This event promises to deliver a wealth of knowledge, networking opportunities, and cutting-edge insights from industry leaders.<\/span><\/p>\n<p><a href=\"https:\/\/themartechsummit.com\/hongkong-registration?utm_source=DailyAI&amp;utm_medium=Media_Partner&amp;utm_campaign=DailyAI\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Register today<\/span><\/a><span style=\"font-weight: 400;\"> and get ready to delve into the hottest topics in data-driven marketing and discover the technology industry leaders are using to drive customer engagement and retention.<\/span><\/p>\n<h3><b>Speaker highlights<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Don\u2019t miss out on hearing from some of the brightest minds in the MarTech industry including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Martin Shaw<\/b><span style=\"font-weight: 400;\"> \u2013 Global Head of Digital Marketing, Wealth &amp; Personal Banking, HSBC<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Eileen Tang<\/b><span style=\"font-weight: 400;\"> \u2013 Head of Digital Business, Hong Kong Maxim&#8217;s Group<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>William Chan<\/b><span style=\"font-weight: 400;\"> \u2013 General Manager, Customer Innovation, Hang Lung Properties<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Eva Leung<\/b><span style=\"font-weight: 400;\"> \u2013 Executive Director, Head of Marketing, Institutional Banking Group, DBS Bank<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Jacqueline Choi<\/b><span style=\"font-weight: 400;\"> \u2013 Chief Officer, Group Marketing, Prudential<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Matthew Chan<\/b><span style=\"font-weight: 400;\"> \u2013 Group Chief Digital Officer, Jardine Restaurant Group<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Alice Au<\/b><span style=\"font-weight: 400;\"> \u2013 Group Director, Digital Marketing, Wharf Hotels Management<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sumeshwer Dhuper<\/b><span style=\"font-weight: 400;\"> \u2013 Director, Marketing, Greater Asia, Hill&#8217;s Pet Nutrition<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Vallois Choi<\/b><span style=\"font-weight: 400;\"> \u2013 Director, Marketing, Hotel ICON<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Yuyi Siu<\/b><span style=\"font-weight: 400;\"> \u2013 Senior Director, Global Marketing, CFA Institute<\/span><\/li>\n<\/ul>\n<h3><b>Agenda highlights<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Personalize your event experience by choosing the sessions most important to you. Topics you can look forward to include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data-Driven Marketing:<\/b><span style=\"font-weight: 400;\"> First-Party Data, Customer Data Platforms, Data Democratisation, Actionable Data Insights &amp; Data Privacy in a Cookieless World.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Customer Experience &amp; Engagement:<\/b><span style=\"font-weight: 400;\"> Personalisation, Customer &amp; Brand Loyalty, Omnichannel Engagement, Digital Experience Led Growth &amp; Customer Lifetime Value.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Emerging Marketing Technologies:<\/b><span style=\"font-weight: 400;\"> Location-Based Experience, Influencer Marketing Tools, Future of Work for Marketing Teams, Digital Work Management &amp; Digital Transformation Amid AI Revolution.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Breakout Roundtables:<\/b><span style=\"font-weight: 400;\"> Deep dive into Customer Retention, Ads Verification &amp; Consumer Intelligence.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The agenda is packed with dynamic sessions designed to provide actionable insights. Here are just a few agenda highlights:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Fireside Chat: <\/b><span style=\"font-weight: 400;\">Thriving in Uncertainty: Maximising Resources in a Turbulent Market<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Keynote Presentation: <\/b><span style=\"font-weight: 400;\">Charting the Path to Profitability: Crafting the Ideal Customer Engagement Strategy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Keynote Presentation: <\/b><span style=\"font-weight: 400;\">[Cookieless] Be Prepared! When MarTech Collides with Customer Privacy in the Cookieless World<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Panel Discussion: <\/b><span style=\"font-weight: 400;\">How to Cope with Evolving Marketing Landscape and Overcome MarTech Adoption Hurdles?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Panel Discussion: <\/b><span style=\"font-weight: 400;\">How to Elevate Multi-Dimensional Brand Loyalty with 360-Degree Customer Engagement<\/span><\/li>\n<\/ul>\n<h3><b>Why attend?<\/b><\/h3>\n<p><b>Networking Opportunities:<\/b><span style=\"font-weight: 400;\"> With over 250+ attendees and 85% from senior MarTech leadership roles, this is your chance to connect with top-tier professionals.<\/span><\/p>\n<p><b>Cutting-Edge Insights:<\/b><span style=\"font-weight: 400;\"> Learn from over 30 expert speakers covering the latest trends and challenges in MarTech.\u00a0<\/span><\/p>\n<p><b>Diverse Sessions:<\/b><span style=\"font-weight: 400;\"> Engage in various formats including panel discussions, fireside chats, and interactive roundtables.<\/span><\/p>\n<p><b>Actionable Takeaways:<\/b><span style=\"font-weight: 400;\"> Gain practical strategies to enhance your marketing operations and drive business growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t miss the opportunity to be part of this exclusive event!\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/themartechsummit.com\/hongkong-registration?utm_source=DailyAI&amp;utm_medium=Media_Partner&amp;utm_campaign=DailyAI\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Register now<\/span><\/a><span style=\"font-weight: 400;\"> and join us in Hong Kong to elevate your marketing expertise and connect with the industry leaders shaping the future of MarTech.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Secure your passes today and get ready to transform your marketing strategies!<\/span><\/p>\n<p><b>Date:<\/b><span style=\"font-weight: 400;\"> 9 July 2024<br \/>\n<\/span><b>Venue:<\/b><span style=\"font-weight: 400;\"> Grand Ballroom, Kowloon Shangri-La, Hong Kong<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le MarTech Summit Hong Kong est de retour et meilleur que jamais, il aura lieu le 9 juillet 2024, dans la prestigieuse Grand Ballroom, Kowloon Shangri-La !  Cet \u00e9v\u00e9nement promet d'offrir une mine de connaissances, d'opportunit\u00e9s de r\u00e9seautage et d'aper\u00e7us avant-gardistes de la part des leaders de l'industrie. Inscrivez-vous d\u00e8s aujourd'hui et pr\u00e9parez-vous \u00e0 vous plonger dans les sujets les plus br\u00fblants du marketing bas\u00e9 sur les donn\u00e9es et \u00e0 d\u00e9couvrir la technologie que les leaders du secteur utilisent pour stimuler l'engagement et la fid\u00e9lisation des clients. Principaux intervenants Ne manquez pas d'entendre certains des esprits les plus brillants de l'industrie MarTech, notamment Martin Shaw - Responsable mondial du marketing num\u00e9rique, patrimoine et services bancaires aux particuliers, HSBC<\/p>","protected":false},"author":6,"featured_media":13015,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[530],"class_list":["post-13012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-summit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Level up at the MarTech Summit Hong Kong 2024! | DailyAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/fr\/2024\/06\/level-up-at-the-martech-summit-hong-kong-2024\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Level up at the MarTech Summit Hong Kong 2024! | DailyAI\" \/>\n<meta property=\"og:description\" content=\"The MarTech Summit Hong Kong is back and better than ever, taking place on July 9, 2024, at the prestigious Grand Ballroom, Kowloon Shangri-La!\u00a0 This event promises to deliver a wealth of knowledge, networking opportunities, and cutting-edge insights from industry leaders. Register today and get ready to delve into the hottest topics in data-driven marketing and discover the technology industry leaders are using to drive customer engagement and retention. 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