{"id":2215,"date":"2023-07-03T15:56:44","date_gmt":"2023-07-03T15:56:44","guid":{"rendered":"https:\/\/dailyai.com\/?p=2215"},"modified":"2023-07-03T21:32:41","modified_gmt":"2023-07-03T21:32:41","slug":"new-mcafee-report-indicates-the-rise-of-ai-voice-fraud","status":"publish","type":"post","link":"https:\/\/dailyai.com\/es\/2023\/07\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\/","title":{"rendered":"Un nuevo informe de McAfee indica el auge del fraude de voz con IA"},"content":{"rendered":"<p><b>Un reciente informe de McAfee revel\u00f3 el alarmante aumento del fraude que utiliza la clonaci\u00f3n de voz con ayuda de la IA.<\/b><\/p>\n<p><span style=\"font-weight: 400\">Las llamadas \"estafas de impostores\" no son nada nuevo. En <\/span><a href=\"https:\/\/www.ftc.gov\/news-events\/news\/press-releases\/2023\/02\/new-ftc-data-show-consumers-reported-losing-nearly-88-billion-scams-2022\"><span style=\"font-weight: 400\">La Comisi\u00f3n Federal de Comercio revela<\/span><\/a><span style=\"font-weight: 400\"> que tales estafas de impostores causaron una p\u00e9rdida masiva de $2.600 millones en EE.UU. s\u00f3lo en 2022, lo que representa un aumento de 30% con respecto al a\u00f1o anterior.<\/span><\/p>\n<p><span style=\"font-weight: 400\"> Estas estafas, tambi\u00e9n conocidas como estafas de \"emergencia familiar\", consisten en que el estafador manipula a la v\u00edctima haci\u00e9ndole creer que un ser querido necesita dinero urgentemente.<\/span><\/p>\n<p><span style=\"font-weight: 400\">En un <\/span><a href=\"https:\/\/www.mcafee.com\/content\/dam\/consumer\/en-us\/resources\/cybersecurity\/artificial-intelligence\/rp-beware-the-artificial-impostor-report.pdf?csrcl2=Skimlinks.com&amp;affid=1494&amp;csrc=rakuten&amp;ccoe=direct&amp;ccoel2=am&amp;ccstype=partnerlinks&amp;cctype=desktop&amp;ranMID=46691&amp;ranEAID=TnL5HPStwNw&amp;ranSiteID=TnL5HPStwNw-.xF1t7E9lRYoQW0_zYeqWA\"><span style=\"font-weight: 400\">encuesta reciente de McAfee<\/span><\/a><span style=\"font-weight: 400\">Seg\u00fan el estudio de McAfee, 1 de cada 4 encuestados declar\u00f3 haberse encontrado con una estafa de voz IA, mientras que 1 de cada 10 confes\u00f3 haber sido objeto de un ataque personal. El estudio de McAfee destaca que los estafadores pueden clonar voces a partir de fragmentos de audio extra\u00eddos de clips de redes sociales.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Por ejemplo, Eddie Cumberbatch, influencer en redes sociales con m\u00e1s de 100.000 seguidores, sufri\u00f3 una estafa de IA cuando sus abuelos recibieron un <\/span><a href=\"https:\/\/www.tiktok.com\/@eddiecumberbatch\/video\/7220883549862350123\"><span style=\"font-weight: 400\">llamada fraudulenta suplantando su voz<\/span><\/a><span style=\"font-weight: 400\">. Afirmaban que hab\u00eda sufrido un devastador accidente de coche y que necesitaba dinero urgentemente.<\/span><\/p>\n<p><span style=\"font-weight: 400\">En otro incidente, una pareja canadiense perdi\u00f3 $21.000 en d\u00f3lares canadienses ($15.449 d\u00f3lares estadounidenses) por una estafa de voz AI similar.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Un clon de IA de la voz de Benjamin Perkin convenci\u00f3 a sus padres de que hab\u00eda sido encarcelado por matar accidentalmente a un diplom\u00e1tico en un accidente de coche y necesitaba el dinero para los gastos legales. Sus padres accedieron y Perkins <\/span><a href=\"https:\/\/www.washingtonpost.com\/technology\/2023\/03\/05\/ai-voice-scam\/\"><span style=\"font-weight: 400\">revelada a The Washington Post<\/span><\/a><span style=\"font-weight: 400\">No hay seguro. No se puede recuperar. Ha desaparecido\".<\/span><\/p>\n<p><span style=\"font-weight: 400\">En respuesta al aumento del fraude con IA, Steve Grobman, Director de Tecnolog\u00eda de McAfee, advirti\u00f3: \"Una de las cosas m\u00e1s importantes que hay que reconocer con los avances en IA de este a\u00f1o es que se trata en gran medida de poner estas tecnolog\u00edas al alcance de mucha m\u00e1s gente, lo que incluye realmente habilitar la escala dentro de la comunidad de ciberactores. Los ciberdelincuentes son capaces de utilizar la IA generativa para voces falsas y deepfakes de formas que antes requer\u00edan mucha m\u00e1s sofisticaci\u00f3n.\"<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Qu\u00e9 dice el informe McAfee sobre el fraude de la IA<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Seg\u00fan datos recientes de McAfee, las estafas de voz suelen aprovecharse de las conexiones emocionales de las v\u00edctimas con sus seres queridos.\u00a0<\/span><\/p>\n<p>1 de cada 10 personas encuestadas ha sido v\u00edctima personalmente, y 15% declararon que alguien que conoc\u00edan hab\u00eda sido v\u00edctima.<\/p>\n<p>El problema parece ser m\u00e1s grave en la India, donde 47% de los encuestados declararon haber sufrido este tipo de estafa, seguido de Estados Unidos, con 14%, y el Reino Unido, con 8%. 36% de todos los adultos encuestados dijeron que nunca hab\u00edan o\u00eddo hablar de la estafa.<\/p>\n<p><span style=\"font-weight: 400\">Casi la mitad (45%) de las personas son propensas a responder a una petici\u00f3n de dinero si procede de un amigo o un ser querido, y ciertos escenarios inventados parecen m\u00e1s convincentes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">A la cabeza de la lista se encuentra un accidente de coche o una aver\u00eda, con 48% de los encuestados indicando que probablemente reaccionar\u00edan ante tal situaci\u00f3n. Le sigue de cerca una denuncia de robo, con 47%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Si la persona que llama afirma haber perdido el tel\u00e9fono o la cartera, es probable que respondan 43% de personas, mientras que el 41% asistir\u00eda a alguien que dijera estar de viaje en el extranjero y necesitara ayuda.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Alrededor de 40% de los encuestados dijeron que probablemente responder\u00edan a su pareja o c\u00f3nyuge, mientras que su madre se situ\u00f3 en 24%. En el caso de los padres de 50 a\u00f1os o m\u00e1s, 41% son los m\u00e1s propensos a responder si la llamada procede supuestamente de su hijo.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Curiosamente, la mayor\u00eda de los casos conocidos implican a padres o abuelos que denuncian que un estafador clon\u00f3 la voz de su hijo o nieto para llevar a cabo el enga\u00f1o.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400\">Atenci\u00f3n a las estafas de IA<\/span><\/h2>\n<p><span style=\"font-weight: 400\">McAfee hace varias recomendaciones para evitar las estafas de voz con IA:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Establezca una \"palabra clave\" \u00fanica con sus hijos, familiares o amigos \u00edntimos. Si recibe una llamada de emergencia sospechosa, pregunte por la palabra clave.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Cuestiona siempre la fuente. Tanto si se trata de una llamada, un mensaje de texto o un correo electr\u00f3nico de un remitente desconocido como de un n\u00famero que reconoce, t\u00f3mese un momento para pensar. Haga preguntas que un estafador no podr\u00eda responder, como \"\u00bfPuede confirmar el nombre de mi hijo?\" o \"\u00bfCu\u00e1ndo es el cumplea\u00f1os de su padre?\". Esta t\u00e1ctica podr\u00eda inquietar a un estafador y presentar pausas poco naturales en la conversaci\u00f3n, provocando sospechas.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mantenga el control emocional. Los ciberdelincuentes se aprovechan de tus v\u00ednculos emocionales con la persona a la que suplantan para provocar una reacci\u00f3n precipitada. Da un paso atr\u00e1s y eval\u00faa la situaci\u00f3n antes de responder.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Desconf\u00ede de las llamadas inesperadas de n\u00fameros desconocidos.<\/span><\/li>\n<\/ul>\n<p>El fraude relacionado con la IA se est\u00e1 convirtiendo en omnipresente, y no hay una forma r\u00e1pida y sencilla de hacerle frente. En una reciente entrevista en Fox News, un analista de ciberseguridad afirm\u00f3 que esto podr\u00eda costar <a href=\"https:\/\/dailyai.com\/es\/2023\/06\/ai-related-fraud-could-cost-us-taxpayers-up-to-1-trillion-according-to-analyst\/\">Americanos $1tn al a\u00f1o<\/a> si se deja sin marcar.<\/p>\n<p>La educaci\u00f3n en torno a este problema, incluido el uso de palabras clave y otras t\u00e1cticas para asustar a los defraudadores, es quiz\u00e1 la forma m\u00e1s eficaz de hacer frente al fraude de voz por el momento.<\/p>","protected":false},"excerpt":{"rendered":"<p>Un reciente informe de McAfee revela el alarmante aumento de los fraudes que utilizan la clonaci\u00f3n de voz asistida por inteligencia artificial. Las llamadas \"estafas de impostores\" no son nada nuevo. La Comisi\u00f3n Federal de Comercio revela que tales estafas de impostores causaron una p\u00e9rdida masiva de $2,6 mil millones en los EE.UU. s\u00f3lo en 2022, lo que representa un aumento de 30% desde el a\u00f1o anterior. Estas estafas, tambi\u00e9n conocidas como estafas de \"emergencia familiar\", implican que el estafador manipule a la v\u00edctima haci\u00e9ndole creer que un ser querido necesita dinero urgentemente. En una encuesta reciente de McAfee, 1 de cada 4 encuestados declar\u00f3 haberse topado con una estafa de voz AI, mientras que 1 de cada 10 confes\u00f3 haber sido objeto de un ataque personal. El estudio de McAfee<\/p>","protected":false},"author":2,"featured_media":2216,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[186,94,185],"class_list":["post-2215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-ai-fraud","tag-deep-fakes","tag-mcafee"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New McAfee report indicates the rise of AI voice fraud | DailyAI<\/title>\n<meta name=\"description\" content=\"A recent McAfee report revealed the alarming rise in fraud that uses AI-supported voice cloning.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/es\/2023\/07\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New McAfee report indicates the rise of AI voice fraud | DailyAI\" \/>\n<meta property=\"og:description\" content=\"A recent McAfee report revealed the alarming rise in fraud that uses AI-supported voice cloning.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/es\/2023\/07\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-03T15:56:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-03T21:32:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/07\/shutterstock_1099557788.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"669\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sam Jeans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:site\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sam Jeans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/07\\\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/07\\\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\\\/\"},\"author\":{\"name\":\"Sam Jeans\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/#\\\/schema\\\/person\\\/711e81f945549438e8bbc579efdeb3c9\"},\"headline\":\"New McAfee report indicates the rise of AI voice fraud\",\"datePublished\":\"2023-07-03T15:56:44+00:00\",\"dateModified\":\"2023-07-03T21:32:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/07\\\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\\\/\"},\"wordCount\":744,\"publisher\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/07\\\/new-mcafee-report-indicates-the-rise-of-ai-voice-fraud\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dailyai.com\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/shutterstock_1099557788.jpg\",\"keywords\":[\"AI fraud\",\"Deep fakes\",\"McAfee\"],\"articleSection\":[\"Ethics &amp; 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