{"id":16042,"date":"2026-11-11T13:18:28","date_gmt":"2026-11-11T12:18:28","guid":{"rendered":"https:\/\/dailyai.com\/?p=16042"},"modified":"2026-11-11T13:19:39","modified_gmt":"2026-11-11T12:19:39","slug":"freelance-writing-work-shrank-31-as-a-share-of-upwork-job-posts","status":"publish","type":"post","link":"https:\/\/dailyai.com\/es\/2026\/11\/freelance-writing-work-shrank-31-as-a-share-of-upwork-job-posts\/","title":{"rendered":"La redacci\u00f3n freelance perdi\u00f3 un 31% de su cuota de ofertas de empleo en Upwork"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>Seg\u00fan un nuevo estudio, la redacci\u00f3n de contenido represent\u00f3 el 14,5 % de las conversaciones en ChatGPT, pero solo el 1,3 % de las ofertas de trabajo en la plataforma de trabajo freelance Upwork. La proporci\u00f3n de ofertas de trabajo que solicitan redacci\u00f3n se redujo en aproximadamente un 31 % en un solo a\u00f1o.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Las cifras provienen de un informe conjunto de OpenAI y Upwork. <a href=\"https:\/\/openai.com\/index\/ai-effect-on-freelance-work\" target=\"_blank\" rel=\"noopener\">Las principales conclusiones se expusieron en un resumen de la investigaci\u00f3n publicado el 10 de noviembre.<\/a> Upwork es una plataforma en l\u00ednea donde las empresas contratan a profesionales independientes para proyectos puntuales. Los investigadores compararon 36.896 conversaciones de ChatGPT, recopiladas entre enero de 2025 y junio de 2026, con las ofertas de trabajo publicadas por los clientes en Upwork. Un clasificador de IA se encarg\u00f3 de ordenar las conversaciones, y OpenAI afirma que ning\u00fan investigador ley\u00f3 los mensajes de los usuarios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El trabajo freelance no es un nicho de mercado. Una encuesta realizada este a\u00f1o por Upwork revel\u00f3 que el 38% de los trabajadores cualificados estadounidenses realizan trabajos freelance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hacia d\u00f3nde se dirige el trabajo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/cdn.openai.com\/pdf\/openai-upwork-full-report.pdf\" target=\"_blank\" rel=\"noopener\">El informe completo revela que la proporci\u00f3n de ofertas de empleo en el sitio que solicitaban redacci\u00f3n de contenidos disminuy\u00f3 aproximadamente un 31 % entre el primer semestre de 2025 y el primer semestre de 2026.<\/a> En pocas palabras, algunos clientes ahora podr\u00edan redactar publicaciones de blog, textos de marketing y descripciones de productos con ChatGPT en lugar de contratar a un profesional independiente. Los autores afirman que las empresas \u201cpodr\u00edan estar utilizando la IA directamente para esta tarea en lugar de contratar trabajadores remotos\u201d y advierten que esto podr\u00eda ejercer presi\u00f3n sobre los profesionales independientes especializados en redacci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El v\u00eddeo muestra el patr\u00f3n opuesto. El v\u00eddeo y la animaci\u00f3n representaron el 10 % de las ofertas de empleo en Upwork, pero solo el 1 % de las conversaciones en ChatGPT. Entre principios de 2023 y finales de 2025, las ofertas de empleo en v\u00eddeo crecieron aproximadamente un tercio en relaci\u00f3n con el mercado en general. El trabajo en aplicaciones m\u00f3viles sigue el mismo patr\u00f3n: represent\u00f3 el 7,8 % de las ofertas de empleo y el 0,2 % de las conversaciones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los investigadores analizaron 63 tipos de trabajo. En 43 de ellos, las tareas comunes en ChatGPT perdieron terreno en Upwork, o las poco frecuentes en ChatGPT lo ganaron. En los otros 20 casos ocurri\u00f3 lo contrario, por lo que el uso de ChatGPT por s\u00ed solo no explica el cambio.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mayores presupuestos para proyectos de IA<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/cdn.openai.com\/pdf\/openai-upwork-key-takeaways.pdf\" target=\"_blank\" rel=\"noopener\">Para trabajos similares publicados en el mismo mes, los presupuestos de precio fijo fueron aproximadamente un 52 % m\u00e1s altos cuando el trabajo implicaba inteligencia artificial.<\/a> Los trabajadores aut\u00f3nomos con contratos por horas dedicaron aproximadamente un 41 % m\u00e1s de tiempo a este tipo de trabajo durante los primeros 90 d\u00edas. Las tarifas por hora solo aumentaron un 1,5 %. Esto indica que se trata de proyectos de mayor envergadura, no de una mejor remuneraci\u00f3n por hora.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Lo que las cifras no muestran<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Una menor cuota de mercado no equivale a menos empleos. El informe se\u00f1ala que su comparaci\u00f3n no mide el crecimiento general del sitio y no demuestra que ChatGPT haya sido la causa del cambio. Ambas empresas tambi\u00e9n tienen intereses en la percepci\u00f3n de la IA y el trabajo freelance, y el estudio se basa en sus propios datos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/dailyai.com\/es\/2026\/11\/ai-was-meant-to-save-time-its-users-are-working-longer-days\/\" target=\"_blank\" rel=\"noopener\">A principios de este mes, otro estudio revel\u00f3 que las personas que utilizan inteligencia artificial en el trabajo est\u00e1n trabajando jornadas m\u00e1s largas.<\/a> <a href=\"https:\/\/dailyai.com\/es\/2026\/11\/best-coding-agent-fully-clears-only-26-4-of-real-tasks\/\" target=\"_blank\" rel=\"noopener\">En una prueba independiente, el mejor agente de codificaci\u00f3n de IA solo complet\u00f3 el 26,4% de las tareas reales.<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Por qu\u00e9 es importante:<\/strong> La redacci\u00f3n freelance es uno de los primeros tipos de trabajo remunerado donde el uso de la IA se refleja en cifras concretas. Los escritores est\u00e1n perdiendo terreno en Upwork, mientras que los proyectos que involucran IA son cada vez m\u00e1s grandes.<\/p>","protected":false},"excerpt":{"rendered":"<p>Content writing&#8217;s share of Upwork job posts fell by about 31% in a year, a joint OpenAI and Upwork study finds. Jobs that involve AI now come with budgets about 52% bigger.<\/p>","protected":false},"author":16,"featured_media":16043,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[],"class_list":["post-16042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Freelance Writing Jobs Lose 31% of Their Share on Upwork<\/title>\n<meta name=\"description\" content=\"Content writing&#039;s share of Upwork job posts fell about 31% in a year, an OpenAI and Upwork study finds. 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