{"id":10924,"date":"2024-03-24T17:57:14","date_gmt":"2024-03-24T17:57:14","guid":{"rendered":"https:\/\/dailyai.com\/?p=10924"},"modified":"2024-03-26T12:00:49","modified_gmt":"2024-03-26T12:00:49","slug":"openai-ventures-to-hollywood-armed-with-text-to-video-model-sora","status":"publish","type":"post","link":"https:\/\/dailyai.com\/es\/2024\/03\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\/","title":{"rendered":"OpenAI se aventura en Hollywood armada con el modelo de texto a v\u00eddeo Sora"},"content":{"rendered":"<p><b>OpenAI se aventura en Hollywood armada con \"Sora\", su impresionante modelo de conversi\u00f3n de texto en v\u00eddeo.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Sora, cuyo lanzamiento al p\u00fablico est\u00e1 previsto para finales de este a\u00f1o, puede generar v\u00eddeos realistas a partir de descripciones textuales y ya ha cautivado a los interesados de Hollywood, incluido el productor Tyler Perry, que aplaz\u00f3 una ampliaci\u00f3n de $800 millones de su <a href=\"https:\/\/dailyai.com\/es\/2024\/02\/tyler-perry-stops-800m-studio-expansion-after-seeing-sora\/\">Estudio de Atlanta<\/a> tras comprobar de primera mano su potencial.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Perry se mostr\u00f3 asombrado: \"Que te digan que puede hacer todas estas cosas es una cosa, pero ver realmente las capacidades, fue alucinante\". Sin embargo, tambi\u00e9n expres\u00f3 su preocupaci\u00f3n por la mano de obra, haciendo hincapi\u00e9 en la necesidad de proteger las industrias creativas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">OpenAI pretende integrar Sora en las producciones de Hollywood, un plan que ha sido mal recibido entre los creativos, que temen que sus puestos de trabajo est\u00e9n en peligro.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Seg\u00fan <\/span><a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2024-03-22\/openai-courts-hollywood-in-meetings-with-film-studios-directors?embedded-checkout=true\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Bloomberg<\/span><\/a><span style=\"font-weight: 400;\">OpenAI habl\u00f3 de sus planes: \"OpenAI tiene una estrategia deliberada de trabajar en colaboraci\u00f3n con la industria a trav\u00e9s de un proceso de despliegue iterativo -desplegando los avances de la IA por fases- para garantizar una implementaci\u00f3n segura y dar a la gente una idea de lo que hay en el horizonte. Esperamos mantener un di\u00e1logo continuo con artistas y creativos\".<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A medida que crece la influencia de la IA en la industria del entretenimiento, su capacidad para alterar los flujos de trabajo y las funciones tradicionales se ha convertido en un tema de intenso debate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El a\u00f1o pasado <\/span><a href=\"https:\/\/dailyai.com\/es\/2023\/11\/hollywood-actors-strike-ends-with-a-deal-expected-imminently\/\"><span style=\"font-weight: 400;\">Huelga de guionistas en Hollywood<\/span><\/a><span style=\"font-weight: 400;\"> demostr\u00f3 que la gente no est\u00e1 dispuesta a tumbarse y aceptar los sustitutos laborales de la IA.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Estas huelgas tambi\u00e9n demostraron que los directores quiz\u00e1 no compartan el mismo sentimiento. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Quieren la IA e invierten activamente en ella. En un sector en el que los m\u00e1rgenes son m\u00e1s estrechos que nunca, se estudiar\u00e1 cualquier posibilidad de reducir costes.\u00a0<\/span><\/p>\n<h2>La IA desaf\u00eda la creatividad<\/h2>\n<p><span style=\"font-weight: 400;\">La incursi\u00f3n de OpenAI en Hollywood ha sido recibida con pol\u00e9mica. No est\u00e1 claro c\u00f3mo se entren\u00f3 a Sora, sobre todo despu\u00e9s de que la directora de tecnolog\u00eda Mira Murati se quedara perpleja cuando se le pregunt\u00f3 de d\u00f3nde hab\u00eda sacado la empresa los datos de Sora.\u00a0<\/span><\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">OpenAI celebrando reuniones con estudios y directores de Hollywood 2 SEMANAS despu\u00e9s de que su CTO esquivara preguntas sobre datos que claramente robaron.<\/p>\n<p>Incre\u00edble. <a href=\"https:\/\/t.co\/qbewb5gxoO\">https:\/\/t.co\/qbewb5gxoO<\/a> <a href=\"https:\/\/t.co\/KSgQJdeujp\">pic.twitter.com\/KSgQJdeujp<\/a><\/p>\n<p>- Reid Southen (@Rahll) <a href=\"https:\/\/twitter.com\/Rahll\/status\/1771256260907639074?ref_src=twsrc%5Etfw\">22 de marzo de 2024<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">No cabe duda de que los investigadores investigar\u00e1n Sora como hicieron con MidJourney para sacar a la luz cualquier infracci\u00f3n evidente de los derechos de autor.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mientras tanto, la p\u00e9rdida de puestos de trabajo en los sectores creativos empieza a intensificarse. Un estudio reciente, \"Future Unscripted\", mostraba la escala potencial de <\/span><a href=\"https:\/\/dailyai.com\/es\/2024\/02\/artists-under-fire-investigating-the-impact-of-ai-on-creatives\/\"><span style=\"font-weight: 400;\">p\u00e9rdidas de empleo en el sector del ocio<\/span><\/a><span style=\"font-weight: 400;\">que prev\u00e9 la p\u00e9rdida de 204.000 empleos en el sector del ocio s\u00f3lo en Estados Unidos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En el sector del cine, la televisi\u00f3n y la animaci\u00f3n, que cuenta con cerca de 550.000 trabajadores, se espera que en 2026 se hayan visto afectados unos 21% de puestos de trabajo, principalmente debido a la integraci\u00f3n de la IA generativa en tareas como el modelado 3D, el dise\u00f1o de personajes y la generaci\u00f3n de voces. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A pesar de la lenta adopci\u00f3n de la IA generativa, los campos de la m\u00fasica y la grabaci\u00f3n de sonido no son inmunes, con aproximadamente 1.800 puestos de trabajo en peligro en el mismo periodo de tiempo.<\/span><\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Odio esto con todo mi cuerpo. \u00bfPor qu\u00e9 OpenAI se dirige a Hollywood? Como actriz de Hollywood, esto me parece inquietante, innecesario y OBNOXIO. Por favor, no te creas ninguna narrativa que oigas sobre que \"la IA es s\u00f3lo una herramienta\". El objetivo final es reemplazar todo el trabajo humano.... <a href=\"https:\/\/t.co\/L1HywmuvjI\">https:\/\/t.co\/L1HywmuvjI<\/a><\/p>\n<p>- Heather-Ashley Boyer (@HeatherAshleyB_) <a href=\"https:\/\/twitter.com\/HeatherAshleyB_\/status\/1771813798766346407?ref_src=twsrc%5Etfw\">24 de marzo de 2024<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400;\">Las conversaciones en torno a Sora reflejan un microcosmos del debate m\u00e1s amplio en torno a la IA en las industrias creativas, un debate caracterizado por una mezcla de entusiasmo por el futuro y aprensi\u00f3n por lo que podr\u00eda perderse en la transici\u00f3n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El reto sigue siendo c\u00f3mo aprovechar el poder de una IA como Sora, no como sustituto de la creatividad humana, sino como catalizador de nuevas formas de expresi\u00f3n que respeten la integridad. Muchos simplemente lo ven imposible.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>OpenAI se aventura en Hollywood armada con \"Sora\", su impresionante modelo de conversi\u00f3n de texto en v\u00eddeo.  Previsto para su lanzamiento p\u00fablico a finales de este a\u00f1o, Sora puede generar v\u00eddeos realistas a partir de descripciones textuales y ya ha cautivado a los interesados de Hollywood, entre ellos el productor Tyler Perry, que aplaz\u00f3 una ampliaci\u00f3n de $800 millones de su estudio de Atlanta tras presenciar su potencial de primera mano.  Perry qued\u00f3 asombrado: \"Que te digan que puede hacer todas estas cosas es una cosa, pero ver realmente las capacidades, fue alucinante\". Sin embargo, tambi\u00e9n expres\u00f3 su preocupaci\u00f3n por la mano de obra, haciendo hincapi\u00e9 en la necesidad de proteger las industrias creativas.  OpenAI pretende integrar Sora en las producciones de Hollywood,<\/p>","protected":false},"author":2,"featured_media":10925,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[93,577],"class_list":["post-10924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-openai","tag-sora"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OpenAI ventures to Hollywood armed with text-to-video model Sora | DailyAI<\/title>\n<meta name=\"description\" content=\"OpenAI is venturing into Hollywood armed with &quot;Sora,\u201d its impressive text-to-video model.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/es\/2024\/03\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OpenAI ventures to Hollywood armed with text-to-video model Sora | DailyAI\" \/>\n<meta property=\"og:description\" content=\"OpenAI is venturing into Hollywood armed with &quot;Sora,\u201d its impressive text-to-video model.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/es\/2024\/03\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-24T17:57:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-26T12:00:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2024\/03\/DALL\u00b7E-2024-03-24-17.56.03-A-sophisticated-corporate-meeting-room-at-night-showcasing-a-more-accurate-representation-of-the-OpenAI-logo-on-a-large-futuristic-screen-at-the-fro.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1792\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Sam Jeans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:site\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sam Jeans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/2024\\\/03\\\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2024\\\/03\\\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\\\/\"},\"author\":{\"name\":\"Sam Jeans\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/#\\\/schema\\\/person\\\/711e81f945549438e8bbc579efdeb3c9\"},\"headline\":\"OpenAI ventures to Hollywood armed with text-to-video model Sora\",\"datePublished\":\"2024-03-24T17:57:14+00:00\",\"dateModified\":\"2024-03-26T12:00:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2024\\\/03\\\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\\\/\"},\"wordCount\":581,\"publisher\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2024\\\/03\\\/openai-ventures-to-hollywood-armed-with-text-to-video-model-sora\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dailyai.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/DALL\u00b7E-2024-03-24-17.56.03-A-sophisticated-corporate-meeting-room-at-night-showcasing-a-more-accurate-representation-of-the-OpenAI-logo-on-a-large-futuristic-screen-at-the-fro.webp\",\"keywords\":[\"OpenAI\",\"Sora\"],\"articleSection\":[\"Ethics &amp; 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