{"id":14993,"date":"2025-05-01T11:46:26","date_gmt":"2025-05-01T11:46:26","guid":{"rendered":"https:\/\/dailyai.com\/?p=14993"},"modified":"2026-10-24T18:19:27","modified_gmt":"2026-10-24T18:19:27","slug":"visa-and-mastercard-just-gave-ai-the-power-to-shop-and-pay-for-you","status":"publish","type":"post","link":"https:\/\/dailyai.com\/de\/2025\/05\/visa-and-mastercard-just-gave-ai-the-power-to-shop-and-pay-for-you\/","title":{"rendered":"Visa und Mastercard haben KI die M\u00f6glichkeit gegeben, f\u00fcr Sie einzukaufen und zu bezahlen."},"content":{"rendered":"<p><strong>Die weltweit f\u00fchrenden Zahlungsanbieter setzen massiv auf KI. Visa und Mastercard stellten diese Woche bedeutende Initiativen vor, die es KI-Agenten erm\u00f6glichen, in Ihrem Namen einzukaufen, Entscheidungen zu treffen und K\u00e4ufe abzuschlie\u00dfen \u2013 ein gro\u00dfer Schritt hin zum sogenannten agentenbasierten Handel.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Dies ist mehr als nur ein technisches Upgrade. Es bedeutet einen radikalen Wandel in der Art und Weise, wie Konsumenten mit dem Online-Marktplatz interagieren. Anstatt Artikel zu durchsuchen oder in den Warenkorb zu legen, wird KI bald alles von der Suche bis zur Bezahlung \u00fcbernehmen \u2013 basierend auf Ihren Pr\u00e4ferenzen.<\/span><\/p>\n<h2><b>Visas Strategie<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Am Mittwoch enth\u00fcllt bei<\/span><a href=\"https:\/\/usa.visa.com\/about-visa\/newsroom\/press-releases.releaseId.21361.html\"><span style=\"font-weight: 400;\"> Visa Global Product Drop,<\/span><\/a><span style=\"font-weight: 400;\"> Die neue Plattform von Visa erm\u00f6glicht es Entwicklern, KI-gest\u00fctzte Einkaufsagenten zu erstellen, die mithilfe der Infrastruktur von Visa suchen, vergleichen, entscheiden und bezahlen k\u00f6nnen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cJeder Kunde legt seine Grenzen selbst fest, und Visa k\u00fcmmert sich um den Rest\u201d, sagte Jack Forestell, Chief Product and Strategy Officer von Visa.<\/span><\/p>\n<p><strong>Das Angebot umfasst:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">KI-f\u00e4hige Kreditkarten mit tokenisierten digitalen Anmeldeinformationen f\u00fcr mehr Sicherheit<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personalisierte Einblicke (mit Zustimmung des Nutzers) zur Verbesserung der Agentenleistung<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Transaktionswerkzeuge, die es KI erm\u00f6glichen, K\u00e4ufe innerhalb benutzerdefinierter Regeln abzuschlie\u00dfen<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14994\" src=\"https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-300x200.jpg\" alt=\"\" width=\"992\" height=\"661\" srcset=\"https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-300x200.jpg 300w, https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-768x513.jpg 768w, https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-18x12.jpg 18w, https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-1315x878.jpg 1315w, https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-60x40.jpg 60w, https:\/\/dailyai.com\/wp-content\/uploads\/2025\/05\/cardmapr-nl-s8F8yglbpjo-unsplash-720x480.jpg 720w\" sizes=\"auto, (max-width: 992px) 100vw, 992px\" \/><\/span><em><span style=\"font-weight: 400;\">Foto von <\/span><a href=\"https:\/\/unsplash.com\/@cardmapr?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\"><span style=\"font-weight: 400;\">CardMapr.nl<\/span><\/a><span style=\"font-weight: 400;\"> auf <\/span><a href=\"https:\/\/unsplash.com\/photos\/blue-and-white-visa-card-on-silver-laptop-computer-s8F8yglbpjo?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\"><span style=\"font-weight: 400;\">Unsplash<\/span><\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">Visa arbeitet mit einer Reihe hochkar\u00e4tiger Partner zusammen: OpenAI, Microsoft, Anthropic, IBM, Mistral AI, Perplexity, Stripe und Samsung, um nur einige zu nennen.<\/span><\/p>\n<h2><b>Mastercards Schritt<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Nur einen Tag zuvor, <\/span><a href=\"https:\/\/www.mastercard.com\/news\/press\/2025\/april\/mastercard-unveils-agent-pay-pioneering-agentic-payments-technology-to-power-commerce-in-the-age-of-ai\/\"><span style=\"font-weight: 400;\">Mastercard hat Agent Pay eingef\u00fchrt.,<\/span><\/a><span style=\"font-weight: 400;\"> Ein Tool, mit dem KI-gesteuerte Agenten direkt im Gespr\u00e4chsverlauf Eink\u00e4ufe t\u00e4tigen k\u00f6nnen. Stellen Sie sich vor, Sie chatten mit einem KI-Stylisten, der Ihre Gr\u00f6\u00dfe, Ihren Stil und den Anlass kennt und das perfekte Outfit f\u00fcr Sie ausw\u00e4hlt.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cSie kann sich jetzt mit einem KI-Agenten unterhalten, der proaktiv eine Auswahl an Outfits zusammenstellt\u2026 und den Kauf t\u00e4tigen\u201d, sagte Mastercard und beschrieb ein Szenario zur Planung eines 30. Geburtstags.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mastercard arbeitet mit Microsoft, IBM, Braintree und Checkout.com zusammen, um diese agentenbasierten Kundenerlebnisse branchen\u00fcbergreifend zu skalieren.<\/span><\/p>\n<p><b>Es sind nicht nur sie:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">PayPal hat seine eigene <\/span><a href=\"https:\/\/newsroom.paypal-corp.com\/2025-04-29-PayPal-Brings-Together-Developers,-AI-Leaders-to-Power-Agentic-Commerce-at-Dev-Days\"><span style=\"font-weight: 400;\">KI-Einkaufsagent<\/span><\/a><span style=\"font-weight: 400;\"> diese Woche.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Amazon begann mit dem Testen <\/span><a href=\"https:\/\/www.aboutamazon.com\/news\/retail\/amazon-shopping-app-buy-for-me-brands\"><span style=\"font-weight: 400;\">\u201cKauf mir etwas\u201d<\/span><\/a><span style=\"font-weight: 400;\">, ein KI-gest\u00fctztes Shopping-Tool.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">OpenAI und Google f\u00fchren au\u00dferdem Agenten ein, die suchen, auswerten und <\/span><a href=\"https:\/\/dailyai.com\/de\/2025\/04\/chatgpt-now-recommends-products-and-prices-with-new-shopping-features\/\"><span style=\"font-weight: 400;\">Produkte online kaufen.<\/span><\/a><\/li>\n<\/ul>\n<h2><b>Neue Realit\u00e4t<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Das Zeitalter des Scrollens und Klickens neigt sich dem Ende zu \u2013 jetzt wird delegiert. Sie k\u00f6nnen Ihrer KI Ihre Anforderungen mitteilen, und sie k\u00fcmmert sich sicher und effizient darum. G\u00fcnstig, nachhaltig und schon morgen geliefert? Ihr Agent erledigt den Rest.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">K\u00fcnstliche Intelligenz wird Ihr neuer pers\u00f6nlicher Einkaufsberater. Visa und Mastercard haben gerade die T\u00fcr zu einer Zukunft ge\u00f6ffnet, in der Einkaufen so einfach ist wie <\/span><i><span style=\"font-weight: 400;\">fragen<\/span><\/i><span style=\"font-weight: 400;\">, Die Bezahlung erfolgt im Hintergrund, wobei KI die Hauptarbeit \u00fcbernimmt.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Die weltweit f\u00fchrenden Zahlungsanbieter setzen massiv auf KI. Visa und Mastercard stellten diese Woche bedeutende Initiativen vor, die es KI-Agenten erm\u00f6glichen, in Ihrem Namen einzukaufen, Entscheidungen zu treffen und K\u00e4ufe abzuschlie\u00dfen \u2013 ein gro\u00dfer Schritt hin zum sogenannten agentenbasierten Handel. Dies ist mehr als nur ein technisches Upgrade. Es bedeutet einen radikalen Wandel in der Interaktion von Konsumenten mit dem Online-Marktplatz. Anstatt Artikel zu st\u00f6bern oder in den Warenkorb zu legen, wird KI bald alles von der Suche bis zur Bezahlung \u00fcbernehmen \u2013 basierend auf Ihren Pr\u00e4ferenzen. Visas Strategie: Die neue Plattform von Visa, die am Mittwoch im Rahmen des Visa Global Product Drop vorgestellt wurde, erm\u00f6glicht es Entwicklern, \u2026<\/p>","protected":false},"author":15,"featured_media":15457,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84],"tags":[],"class_list":["post-14993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Visa and Mastercard Just Gave AI the Power to Shop and Pay for You | DailyAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/de\/2025\/05\/visa-and-mastercard-just-gave-ai-the-power-to-shop-and-pay-for-you\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visa and Mastercard Just Gave AI the Power to Shop and Pay for You | DailyAI\" \/>\n<meta property=\"og:description\" content=\"The world\u2019s top payment giants are betting big on AI. This week, Visa and Mastercard unveiled major initiatives that will let AI agents shop, make decisions, and complete purchases on your behalf; a major leap into what\u2019s being called agentic commerce. This is more than a tech upgrade. It\u2019s a radical shift in how consumers will interact with the online marketplace. Instead of browsing or adding items to your cart, AI will soon handle everything from search to payment, based on your preferences. 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