{"id":14483,"date":"2025-01-03T13:50:25","date_gmt":"2025-01-03T13:50:25","guid":{"rendered":"https:\/\/dailyai.com\/?p=14483"},"modified":"2025-01-04T13:48:27","modified_gmt":"2025-01-04T13:48:27","slug":"metas-ai-invasion-signals-dramatic-shift-for-social-media","status":"publish","type":"post","link":"https:\/\/dailyai.com\/de\/2025\/01\/metas-ai-invasion-signals-dramatic-shift-for-social-media\/","title":{"rendered":"Metas KI-Invasion signalisiert dramatischen Wandel f\u00fcr soziale Medien"},"content":{"rendered":"

Meta hat Pl\u00e4ne angek\u00fcndigt, Facebook und Instagram mit KI-generierten Profilen und Inhalten zu bev\u00f6lkern.\u00a0<\/strong><\/p>\n

Connor Hayes, Meta's Vice-President of Product f\u00fcr generative KI, skizzierte die Vision des Unternehmens: \"Wir gehen davon aus, dass diese KI mit der Zeit auf unseren Plattformen existieren wird, so wie es auch bei Konten der Fall ist.\" <\/span><\/p>\n

Hayes f\u00fcgte hinzu, dass diese KI-Entit\u00e4ten \"Biografien und Profilbilder haben werden und in der Lage sein werden, KI-gest\u00fctzte Inhalte auf der Plattform zu erstellen und zu teilen\".<\/span><\/p>\n

Seit der Markteinf\u00fchrung in den USA im Juli wurden bereits Hunderttausende von KI-Charakteren mit Hilfe der Meta-Tools erstellt, obwohl die gro\u00dfe Mehrheit der Nutzer ihre Kreationen noch nicht ver\u00f6ffentlicht hat.\u00a0<\/span><\/p>\n

Hayes stellt fest, dass es in den n\u00e4chsten zwei Jahren eine \"Priorit\u00e4t\" sein wird, die Apps von Meta \"unterhaltsamer und ansprechender\" zu gestalten, wobei ein besonderer Schwerpunkt darauf liegt, die KI-Interaktionen sozialer zu gestalten.<\/span><\/p>\n

Metas umfassendere KI-Pl\u00e4ne sind ehrgeizig. Das Unternehmen entwickelt Tools, mit denen Nutzer KI-Assistenten erstellen k\u00f6nnen, die auf die Fragen ihrer Follower antworten k\u00f6nnen. F\u00fcr 2025 ist die Ver\u00f6ffentlichung einer Software zur Erzeugung von Text in Videos geplant, mit der sich Urheber selbst in KI-generierte Videos einf\u00fcgen k\u00f6nnen.\u00a0<\/span><\/p>\n

Mark Zuckerberg stellte k\u00fcrzlich auch KI-Avatare vor, die in der Lage sind, Live-Videogespr\u00e4che zu f\u00fchren und dabei die Pers\u00f6nlichkeit ihres Sch\u00f6pfers perfekt zu imitieren, vom Sprachmuster bis zur Mimik.<\/p>\n

Dies ist Teil eines breiteren Vorsto\u00dfes der Branche in Richtung KI-generierter Inhalte. Snapchat hat Tools ver\u00f6ffentlicht, mit denen Kreative <\/span>3D AI Zeichen<\/span><\/a> f\u00fcr Augmented-Reality-Zwecke und meldet einen j\u00e4hrlichen Anstieg der Nutzer, die KI-generierte Inhalte ansehen, um 50%.\u00a0<\/span><\/p>\n

Inzwischen hat das ByteDance-eigene <\/span>TikTok<\/span><\/span><\/span> steuert \"Symphony\".<\/span><\/a> eine Reihe von Tools und Anwendungen, die es Marken und Kreativen erm\u00f6glichen, KI f\u00fcr Werbezwecke zu nutzen, wie z. B. die Erstellung von KI-generierten Avataren und die Automatisierung der \u00dcbersetzung von Inhalten.<\/span><\/p>\n

KI-Bots in sozialen Medien: Die Implikationen<\/strong><\/h2>\n

Branchenexperten warnen vor den psychologischen und sozialen Auswirkungen der Einbettung von KI-Bots in soziale Medien.\u00a0<\/span><\/p>\n

Becky Owen, Global Chief Marketing and Innovation Officer bei Billion Dollar Boy und ehemalige Leiterin des Creator-Innovations-Teams von Meta, warnt: \"Ohne robuste Sicherheitsvorkehrungen laufen Plattformen Gefahr, durch diese KI-gesteuerten Accounts falsche Narrative zu verst\u00e4rken.<\/span><\/p>\n

Sie betont: \"Im Gegensatz zu menschlichen Sch\u00f6pfern haben diese KI-Personen keine gelebten Erfahrungen, Emotionen oder die gleiche F\u00e4higkeit zur Beziehbarkeit.\"<\/span><\/p>\n

Owen warnt au\u00dferdem davor, dass KI-Charaktere Plattformen mit minderwertigem Material \u00fcberschwemmen k\u00f6nnten, das die Urheber untergr\u00e4bt und das Vertrauen der Nutzer schw\u00e4cht.\u00a0<\/span><\/p>\n

Dies erh\u00e4lt zus\u00e4tzliches Gewicht, wenn man Metas Geschichte mit Datenmanipulationen bedenkt - vor allem die <\/span>Cambridge Analytica-Skandal<\/span><\/a>in dem Nutzerdaten zur Beeinflussung politischer Meinungen genutzt wurden.\u00a0<\/span><\/p>\n

Anstatt lediglich Nutzerdaten zu sammeln, um Inhalte zu erstellen, k\u00f6nnten KI-Entit\u00e4ten aktiv mit den Nutzern in Kontakt treten, Unterhaltungen gestalten und Meinungen in Echtzeit beeinflussen und dabei den Anschein erwecken, authentische menschliche Teilnehmer am Online-Diskurs zu sein.<\/span><\/p>\n

Meta behauptet, Schutzma\u00dfnahmen zu ergreifen, einschlie\u00dflich der obligatorischen Kennzeichnung von KI-generierten Inhalten, aber Kritiker argumentieren, dass dies m\u00f6glicherweise nicht ausreicht, um die Erosion authentischer menschlicher Beziehungen zu verhindern.<\/span><\/p>\n

Bots drohen, Teile des Internets zu \u00fcbernehmen<\/strong><\/h2>\n

Nach Angaben von <\/span>Forschung von Imperva<\/span><\/a>Fast die H\u00e4lfte des gesamten Internetverkehrs - 49,6% - stammt inzwischen aus nicht-menschlichen Quellen.\u00a0<\/span><\/p>\n

B\u00f6sartige Bots sind bereits f\u00fcr 32% des Internetverkehrs verantwortlich und verleihen dem, was einst als Verschw\u00f6rungstheorie abgetan wurde, Glaubw\u00fcrdigkeit: dem Konzept eines \"toten Internets\", in dem menschliche Stimmen zunehmend von k\u00fcnstlichen Stimmen \u00fcbert\u00f6nt werden.<\/span><\/p>\n

Auf einer tieferen Ebene signalisiert dies einen weiteren Schritt hin zu einem Internet-\u00d6kosystem, das von KI-Systemen gepr\u00e4gt ist.\u00a0<\/span><\/p>\n

Die philosophischen Implikationen sind schwindelerregend. Wir bewegen uns auf eine Welt zu, in der unsere sozialen Online-Kreise m\u00f6glicherweise aus Wesen bestehen, die mit \u00fcbermenschlicher Geschwindigkeit denken und reagieren, denen es aber an echtem Bewusstsein oder emotionaler Erfahrung mangelt.\u00a0<\/span><\/p>\n

KI-Profile teilen \"Erinnerungen\" mit, die sie nie hatten, dr\u00fccken \"Gef\u00fchle\" aus, die sie nicht empfinden k\u00f6nnen, und kn\u00fcpfen \"Verbindungen\" ohne die F\u00e4higkeit zu echter Empathie oder Verst\u00e4ndnis.<\/span><\/p>\n

Ironischerweise k\u00f6nnten die sozialen Medien, die urspr\u00fcnglich geschaffen wurden, um Menschen \u00fcber gro\u00dfe Entfernungen hinweg zu verbinden, zu einem Raum werden, in dem die menschliche Verbindung zunehmend durch k\u00fcnstliche Einheiten vermittelt und verw\u00e4ssert wird.\u00a0<\/span><\/p>\n

Die Frage ist nicht nur, ob KI die menschliche Interaktion \u00fcberzeugend nachahmen kann, sondern auch, ob wir auf eine Welt vorbereitet sind, in der digitale Wesen gleichberechtigte Teilnehmer in unseren sozialen Online-R\u00e4umen werden.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

Meta has announced plans to populate Facebook and Instagram with AI-generated profiles and content.\u00a0 Connor Hayes, Meta’s vice-president of product for generative AI, outlined the company’s vision: “We expect these AIs to actually, over time, exist on our platforms, kind of in the same way that accounts do.” Hayes added that these AI entities will have “bios and profile pictures and be able to generate and share content powered by AI on the platform.” Meta has already seen hundreds of thousands of AI characters created through its tools since their US launch in July, though the vast majority of users<\/p>","protected":false},"author":2,"featured_media":14484,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[131,180],"class_list":["post-14483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-meta","tag-social-media"],"yoast_head":"\nMeta's AI invasion signals dramatic shift for social media | DailyAI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/de\/2025\/01\/metas-ai-invasion-signals-dramatic-shift-for-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta's AI invasion signals dramatic shift for social media | DailyAI\" \/>\n<meta property=\"og:description\" content=\"Meta has announced plans to populate Facebook and Instagram with AI-generated profiles and content.\u00a0 Connor Hayes, Meta’s vice-president of product for generative AI, outlined the company’s vision: “We expect these AIs to actually, over time, exist on our platforms, kind of in the same way that accounts do.” Hayes added that these AI entities will have “bios and profile pictures and be able to generate and share content powered by AI on the platform.” Meta has already seen hundreds of thousands of AI characters created through its tools since their US launch in July, though the vast majority of users\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/de\/2025\/01\/metas-ai-invasion-signals-dramatic-shift-for-social-media\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-03T13:50:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-04T13:48:27+00:00\" \/>\n<meta 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