{"id":3973,"date":"2023-08-08T20:28:13","date_gmt":"2023-08-08T20:28:13","guid":{"rendered":"https:\/\/dailyai.com\/?p=3973"},"modified":"2023-08-08T20:44:44","modified_gmt":"2023-08-08T20:44:44","slug":"disney-explores-ais-potential-amidst-industry-tensions","status":"publish","type":"post","link":"https:\/\/dailyai.com\/da\/2023\/08\/disney-explores-ais-potential-amidst-industry-tensions\/","title":{"rendered":"Disney udforsker AI's potentiale midt i branchens sp\u00e6ndinger"},"content":{"rendered":"<p><b>P\u00e5 baggrund af strejkerne i SAG-AFTRA og Writers Guild of America (WGA) g\u00e5r Walt Disney Company videre med sine planer for AI-innovation.\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Tidligere i \u00e5r, f\u00f8r forfatterstrejken i Hollywood begyndte, dannede Disney en s\u00e6rlig arbejdsgruppe, der skulle udforske anvendelsen af kunstig intelligens.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Det dobbelte m\u00e5l for dette team er at fremme AI-innovation og samarbejde med eksterne partnere.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If\u00f8lge <\/span><a href=\"https:\/\/www.reuters.com\/technology\/disney-creates-task-force-explore-ai-cut-costs-sources-2023-08-08\/\"><span style=\"font-weight: 400;\">Reuters<\/span><\/a><span style=\"font-weight: 400;\">I \u00f8jeblikket er der 11 AI-centrerede stillinger ledige hos Disney. Dette falder sammen med Netflix' opslag af en $900.000 l\u00f8nnet <\/span><a href=\"https:\/\/dailyai.com\/da\/2023\/07\/netflix-post-ai-related-role-with-900000-salary-amidst-strikes\/\"><span style=\"font-weight: 400;\">AI-baseret position<\/span><\/a><span style=\"font-weight: 400;\"> hvilket skabte yderligere vrede mod Hollywoods \"magthavere\".\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En Disney-insider sagde: \"\u00c6ldre medieselskaber som Disney m\u00e5 enten finde ud af AI eller risikere at blive for\u00e6ldet.\" <\/span><\/p>\n<p><span style=\"font-weight: 400;\">De mener, at AI er n\u00f8glen til langsigtede omkostningsbesparelser og effektivitetsgevinster med nuv\u00e6rende produktionsbudgetter p\u00e5 hele $300 millioner. Med andre ord, mere AI = mindre l\u00f8n til folk = mere profit. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kronen p\u00e5 v\u00e6rket af disse effektivitetsgevinster er at erstatte skuespillere med AI-replikaer, hvilket betyder, at du aldrig beh\u00f8ver at betale dem igen.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Det siger m\u00e5ske sig selv, at det ikke er alle, der ser med optimisme p\u00e5 Disneys AI-tiltag.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Disneys administrerende direkt\u00f8r Bob Iger talte <\/span><a href=\"https:\/\/dailyai.com\/da\/2023\/07\/ai-driven-efficiency-is-the-enemy-of-the-creative-industries\/\"><span style=\"font-weight: 400;\">mod strejke<\/span><\/a><span style=\"font-weight: 400;\">\"Det er meget foruroligende for mig ... Der er et forventningsniveau, som de har, der bare ikke er realistisk. Og de f\u00f8jer til det s\u00e6t af udfordringer, som denne virksomhed allerede st\u00e5r over for, og som helt \u00e6rligt er meget forstyrrende.\"<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SAG-AFTRA-pr\u00e6sidenten Fran Drescher tog til genm\u00e6le med et voldsomt angreb: \"Jeg kan ikke tro det, helt \u00e6rligt: Hvor langt vi er fra hinanden p\u00e5 s\u00e5 mange omr\u00e5der ... Det er modbydeligt. De burde skamme sig.\"<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Disney og teknologisk innovation g\u00e5r langt tilbage<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">P\u00e5 trods af h\u00e5ndgribelige sp\u00e6ndinger har Disney et langvarigt forhold til teknologisk innovation. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tegnefilmen \"Steamboat Willie\" fra 1928 var den f\u00f8rste tegnefilm med et synkroniseret lydspor, og derfra har Disney altid investeret i den nyeste teknologi for at v\u00e6re foran sine konkurrenter.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Walt Disney var med til at opfinde multiplankameraet og var opsat p\u00e5 at bruge Technicolor i sine animationsfilm. Efter at have etableret den f\u00f8rste Disneyland-forlystelsespark var han ivrig efter at udvikle realistiske animatroniske figurer.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Disneys ledere har f\u00f8rt den mantel videre ind i nutiden, hvor AI repr\u00e6senterer en ny gr\u00e6nse for underholdningsindustrien.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>P\u00e5 baggrund af strejkerne i SAG-AFTRA og Writers Guild of America (WGA) g\u00e5r Walt Disney Company videre med sine planer for AI-innovation.  Tidligere i \u00e5r, f\u00f8r Hollywood-forfatternes strejke begyndte, dannede Disney en dedikeret arbejdsgruppe, der skulle udforske anvendelsen af AI. Det dobbelte m\u00e5l for dette team er at fremme AI-innovation og samarbejde med eksterne partnere.  If\u00f8lge Reuters er der i \u00f8jeblikket 11 AI-centrerede stillinger ledige hos Disney. Dette falder sammen med Netflix' opslag af en AI-baseret stilling med en l\u00f8n p\u00e5 $900.000, som skabte yderligere vrede mod Hollywoods 'magthavere'.  En Disney-insider<\/p>","protected":false},"author":2,"featured_media":3974,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[287,227],"class_list":["post-3973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-disney","tag-sag-aftra"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Disney explores AI&#039;s potential amidst industry tensions | DailyAI<\/title>\n<meta name=\"description\" content=\"Amidst the backdrop of the SAG-AFTRA and Writers Guild of America (WGA) strikes, Walt Disney Company is pushing ahead with its forward-thinking strategy, which involves AI.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyai.com\/da\/2023\/08\/disney-explores-ais-potential-amidst-industry-tensions\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Disney explores AI&#039;s potential amidst industry tensions | DailyAI\" \/>\n<meta property=\"og:description\" content=\"Amidst the backdrop of the SAG-AFTRA and Writers Guild of America (WGA) strikes, Walt Disney Company is pushing ahead with its forward-thinking strategy, which involves AI.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dailyai.com\/da\/2023\/08\/disney-explores-ais-potential-amidst-industry-tensions\/\" \/>\n<meta property=\"og:site_name\" content=\"DailyAI\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-08T20:28:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-08T20:44:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dailyai.com\/wp-content\/uploads\/2023\/08\/shutterstock_1470729779.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sam Jeans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:site\" content=\"@DailyAIOfficial\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet af\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sam Jeans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimeret l\u00e6setid\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/08\\\/disney-explores-ais-potential-amidst-industry-tensions\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/08\\\/disney-explores-ais-potential-amidst-industry-tensions\\\/\"},\"author\":{\"name\":\"Sam Jeans\",\"@id\":\"https:\\\/\\\/dailyai.com\\\/#\\\/schema\\\/person\\\/711e81f945549438e8bbc579efdeb3c9\"},\"headline\":\"Disney explores AI&#8217;s potential amidst industry tensions\",\"datePublished\":\"2023-08-08T20:28:13+00:00\",\"dateModified\":\"2023-08-08T20:44:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/08\\\/disney-explores-ais-potential-amidst-industry-tensions\\\/\"},\"wordCount\":371,\"publisher\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dailyai.com\\\/2023\\\/08\\\/disney-explores-ais-potential-amidst-industry-tensions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dailyai.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/shutterstock_1470729779.jpg\",\"keywords\":[\"Disney\",\"SAG-AFTRA\"],\"articleSection\":[\"Ethics &amp; 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