{"id":2764,"date":"2023-07-20T20:16:26","date_gmt":"2023-07-20T20:16:26","guid":{"rendered":"https:\/\/dailyai.com\/?p=2764"},"modified":"2023-07-21T09:42:39","modified_gmt":"2023-07-21T09:42:39","slug":"deceased-actors-like-james-dean-can-be-resurrected-in-digital-form","status":"publish","type":"post","link":"https:\/\/dailyai.com\/da\/2023\/07\/deceased-actors-like-james-dean-can-be-resurrected-in-digital-form\/","title":{"rendered":"Afd\u00f8de skuespillere som James Dean kan genopst\u00e5 i digital form"},"content":{"rendered":"

Ber\u00f8mthedernes \"deep fakes\" medvirker allerede i film, hvilket rejser juridiske og etiske sp\u00f8rgsm\u00e5l om det digitale liv efter d\u00f8den.\u00a0<\/b><\/p>\n

Hollywood er oversv\u00f8mmet af debat om 'deep fakes', 'digital likeness' eller 'digital twins', som alle betyder stort set det samme: digitalisering af skuespilleres fysiske former og stemmer ved hj\u00e6lp af AI. <\/span><\/p>\n

Skuespillere fra fagforeningen SAG-AFTRA sluttede sig for nylig til forfattere fra WGA for at protestere mod brugen af AI<\/a> at kopiere og erstatte menneskelige bidrag til den amerikanske filmindustri.\u00a0<\/span><\/p>\n

Man skulle tro, at det mindste, du beh\u00f8ver for at opn\u00e5 dette, er up-to-date scanninger<\/a>Det kan v\u00e6re billeder og optagelser af en persons krop, gangart, stemme og s\u00e5 videre - men det er ikke n\u00f8dvendigvis tilf\u00e6ldet.\u00a0<\/span><\/p>\n

Et eksempel p\u00e5 et ikon, hvis \"digitale tvilling\" skal medvirke i en ny film, er James Dean, som p\u00e5 tragisk vis d\u00f8de i en bilulykke i 1955.<\/span><\/p>\n

Flere \u00e5rtier efter sin d\u00f8d er Dean blevet castet som stjerne i en kommende film med titlen \"Back to Eden\", opkaldt efter filmen \"\u00d8st for Paradis\" fra 1955.<\/span><\/p>\n

AI-teknologi skabte en digital klon af Dean, s\u00e5 han kunne g\u00e5, tale og interagere med andre skuespillere i filmen.\u00a0<\/span><\/p>\n

Deans image varetages af mediebureauet WRX og dets s\u00f8sterlicensselskab CMG Worldwide, som ogs\u00e5 repr\u00e6senterer stjerner og offentlige personer lige fra Amelia Earhart og Bettie Page til Malcolm X og Rosa Parks.\u00a0<\/span><\/p>\n

CMG Worldwide beskriver <\/span>dets tjenester<\/span><\/a>: \"CMG er den aktive forretningsagent for over 200 af disse eftertragtede kunder. I vores fjerde \u00e5rti med at bevare, fremme og beskytte vores kunders arv giver vi licens til vores kunders intellektuelle ejendom til de st\u00f8rste virksomheder i verden.\"<\/span><\/p>\n

Da Dean d\u00f8de, efterlod han sig en samling af film, fotografier og lyd, som WRX kalder \"kildemateriale\".\u00a0<\/span><\/p>\n

Disse materialer behandles af et team af eksperter for at skabe en digital kopi, der ser ud, lyder, bev\u00e6ger sig og 'opf\u00f8rer sig' som Dean. Der er ikke behov for opdaterede billeder, video- og stemmeoptagelser.\u00a0<\/span><\/p>\n

Det er ikke nyt, at skuespillere optr\u00e6der posthumt p\u00e5 sk\u00e6rmen, takket v\u00e6re avanceret digital teknologi. Ber\u00f8mtheder som Carrie Fisher, Paul Walker og Harold Ramis har medvirket i posthume filmroller.\u00a0<\/span><\/p>\n

Juridiske og etiske konsekvenser<\/span><\/h2>\n

Deep fakes fremkalder hidtil usete juridiske og etiske sp\u00f8rgsm\u00e5l.\u00a0<\/span><\/p>\n

Hvem ejer rettighederne til en persons 'billede' efter d\u00f8den?<\/span><\/p>\n

Hvem styrer en persons posthume karriere og med hvilket form\u00e5l? Kan de f.eks. bruges til reklamer, brand promotion og andre kommercielle form\u00e5l?\u00a0<\/span><\/p>\n

Som man kan forvente, er der ingen nemme svar. N\u00e5r en ber\u00f8mthed d\u00f8r, overg\u00e5r \"publicitetsrettighederne\" typisk til den n\u00e6rmeste familie eller til den part, der har f\u00e5et rettighederne i et testamente.\u00a0<\/span><\/p>\n

Selv hvis en ber\u00f8mthed skriver i sit testamente, at deres \"digitale billede\" ikke m\u00e5 bruges, garanterer det ikke evig beskyttelse. For eksempel begr\u00e6nsede Robin Williams brugen af sit billede efter sin d\u00f8d, men det skulle angiveligt <\/span>udl\u00f8ber efter 25 \u00e5r<\/span><\/a>.<\/span><\/p>\n

Juridiske eksperter fremh\u00e6ver ogs\u00e5, at n\u00e5r nogen d\u00f8r, er det relativt ligetil for deres familie at \"s\u00e6lge dem ud\", uden at de ved det (naturligvis).\u00a0<\/span><\/p>\n

Desuden \u00e6ndrer denne teknologi sig hele tiden - ber\u00f8mtheder, der underskrev brugen af deres 'kildemateriale' i 60'erne, 70'erne osv. havde ingen anelse om, at det kunne bruges til at genoplive dem i digital form.\u00a0<\/span><\/p>\n

Og hvad med de psykologiske konsekvenser af den digitale 'genopstandelse'? Deans f\u00e6tter, Marc Winslow, siger: \"Jeg ved ikke, hvad jeg skal mene om det. Jeg vil gerne have, at han bliver respekteret. Han var virkelig engageret i skuespillet og tog det meget alvorligt. Jeg ville \u00f8nske, at det samme billede blev projiceret.\"<\/span><\/p>\n

Digitale fodspor er alt, hvad du beh\u00f8ver for at klone nogen\u00a0<\/span><\/h2>\n

Moderne ber\u00f8mtheder - og stort set alle med en betydelig offentlig tilstedev\u00e6relse - efterlader et digitalt fodaftryk gennem deres arbejde og interaktioner p\u00e5 de sociale medier.\u00a0<\/span><\/p>\n

Det er ligetil at klone dem, uanset om de giver tilladelse eller ej. Alt, hvad du beh\u00f8ver, er noget 'kildemateriale'.\u00a0<\/span><\/p>\n

Teknologien er der, og det er us\u00e6dvanligt sv\u00e6rt at beskytte sig mod digital kloning efter d\u00f8den.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

Ber\u00f8mthedernes \"deep fakes\" er allerede med i film, og det giver anledning til juridiske og etiske sp\u00f8rgsm\u00e5l om det digitale liv efter d\u00f8den. Hollywood er oversv\u00f8mmet af debat om 'deep fakes', 'digital likeness' eller 'digitale tvillinger', som alle betyder stort set det samme: digitalisering af skuespilleres fysiske former og stemmer ved hj\u00e6lp af AI. Skuespillere fra fagforeningen SAG-AFTRA sluttede sig for nylig til forfattere fra WGA for at protestere mod brugen af AI til at kopiere og erstatte menneskelige bidrag til den amerikanske filmindustri. Man skulle tro, at det mindste, man beh\u00f8ver for at opn\u00e5 dette, er opdaterede scanninger, billeder og optagelser af en persons krop, gangart, stemme osv.<\/p>","protected":false},"author":2,"featured_media":2765,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[162,237,228],"class_list":["post-2764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ethics","tag-deep-fake","tag-digital-twin","tag-hollywood"],"yoast_head":"\nDeceased actors like James Dean can be resurrected in digital form | DailyAI<\/title>\n<meta name=\"description\" content=\"Celebrity \u2018deep fakes\u2019 are already starring in films, provoking legal and ethical questions about digital life after death.\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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